The theme of ACR 2022 is "Together" Our conference theme advocates for coming together across sub-disciplines to address important theoretical and substantive issues. Several of these issues will be highlighted in plenary panels and debates. Various methods will be showcased in workshops. For...

Conference theme: "What the world needs now" Accordingly, we encourage submissions that embody the spirit of consumer research as informing and contributing pragmatic and innovative solutions to important issues in the world. We hope to see cutting-edge, multi-method, and interdisciplinary...

Recent developments have propelled discussions on what firms, governments and private individuals are doing with data on consumers’ clicks, mouse scrolls, downloads, movements, and purchases. These discussions are happening simultaneously in several parliaments, courts, boardrooms and homes....

ACR’s mission is to advance consumer research and facilitate the exchange of scholarly information among members of academia, industry, and government worldwide. One of the key functions of ACR is to facilitate the growth and advancement of the field of consumer research.

The purpose of the ACR 2017 is to create a space to present new trends in consumer research in the 21st century. The Conference, New Trends in consumerism in the 21st Century: “From Magical Realism to Realizing Magic in the Market Place”, is expected to motivate new perspectives in consumer...

The conference theme is Advancing Connections. It is inspired by a desire to build better connections across different research paradigms and approaches and to facilitate connections among academics, practitioners, and public policy makers, as well as to consumers. In recent years, many members...

The theme of AP-ACR 2015 is “Vibrant Integration”. Recent years have witnessed the rapid development in digital technologies and their commercial applications. Such developments have unavoidably brought substantial changes to consumer behavior, which have been re-shaping consumer...

The theme of ACR 2009 is “A World of Knowledge At the Point of Confluence.” Papers dealing with substantive, methodological, or theoretical topics in consumer research are sought for competitive paper sessions.

The theme of the ACR 2008 conference is "Port of Call." Researchers from around the world will arrive in the international trading center of San Francisco, laden with a valuable cargo of ideas for sale and trade. Our theme therefore is meant to highlight the international nature of our...