The theme of this conference - Winds of Change - challenges marketers to address global issues, such as those above, and more. We therefore encourage scholars to submit insightful (opinion, conceptual, theoretical or practical) research which investigates the effects of change on policy makers,...

The ANZMAC Doctoral Colloquium is for students at all stages of their doctoral research. Consistent with the overall theme of ANZMAC 2019 (Winds of Change), the colloquium aims to provide doctoral students with an understanding of the contemporary challenges in marketing and an opportunity to...

Der Marketingtag versteht sich als Forum für den Austausch von Wissenschaft und Praxis und richtet sich an Marketingexperten, Studierende und interessierte Laien. Neben Vorträgen und Diskussionen besteht ausreichend Zeit für Gespräche und zum Netzwerken.

Das Entrepreneurship Summit versammelt Experten auf dem Gebiet der Unternehmensgründung und erfahrene Gründer, die ihre Kenntnisse weitergeben. Schwerpunkt dieses Jahr ist das Thema „Digitale Geschäftsmodelle und Digitales Marketing“.

The conference offers a great opportunity to bridge the gap between the marketing theory and practices through scientific discussion and close collaboration between participants for seeking the findings how to provide a sustainable development of the companies from CEE countries in conditions of...

The theme of the conference is Globalization 2.0: China and the World Market. Leaders from academia, industry, and government are invited to gather in Guangzhou. They will focus on the frontiers of marketing theory and social hotspots, sharing the wisdom of smart companies with practical cases....

The theme of the 2019 Academy of Marketing Science World Marketing Congress draws on the historical significance of Edinburgh as the birthplace of the ‘Scottish Enlightenment’, an intellectual movement that centred on reason and advanced the ideas of liberty, progress and the scientific...

Diese Jahr steht es unter dem Motto Mit Tech und Touch die Zukunft gestalten - #ai #human # whatsnext. Neue Technologien eröffnen neue Potentiale. Doch wer versteht schon genau, was Künstliche Intelligenz und andere Technologien für Geschäftsmodelle und das Marketing bedeuten werden? Erfolgt...

The Conference theme is "When you tire of marketing you tire of life". Marketing is, in the eyes of many in society, the driving force for growth and change in our world. Despite this, marketers are the first to be maligned when things seem to go wrong. Marketing is, in some quarters, almost a...

The BMM-EMAC Biennial International Conference is one of the leading conferences on B2B and industrial marketing, professional purchasing, supply chain management, business networks, and business relationships. This year the conference will take place under the motto “The Beauty of B2B...