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The purpose of the European Marketing Academy is to provide a platform for persons professionally concerned with or interested in marketing theory and research. It aims to serve as the core of a communication network for disseminating information and promoting international exchange in the field...
Persistent link: https://www.econbiz.de/10013465934
The conference theme of 2015 is: "The Next 10 Years: Trends in Neuromarketing, Neuroeconomics, Neurofinance, and Related Disciplines" Manuscripts should combine concepts from neuroscience and/or psychology with problems in economics, marketing, business, management, or finance.
Persistent link: https://www.econbiz.de/10010397080
In 2013, the Conference on Historical Analysis and Research in Marketing (CHARM) celebrates its 30th Anniversary. To celebrate its jubilee, we invite business, marketing, social science, and humanities scholars from all backgrounds to join us in Copenhagen for a friendly, collegial and...
Persistent link: https://www.econbiz.de/10009677621
This workshop is aimed at doctoral students working in marketing, history and social science departments, who are interested in developing their methodological and historical research skills. In addition to in-depth discussion sessions focusing on various aspects of the historiography of...
Persistent link: https://www.econbiz.de/10009677622
We invite papers and special sessions that address (but are not limited to) the following themes: - Methodological innovation in interpretive consumer research (e.g. new modes of representation); - New or reassessment of existing philosophical approaches to understanding consumption; - The...
Persistent link: https://www.econbiz.de/10008703026
The Department of Marketing has chosen “The Six Senses – The Essentials of Marketing” as motto for the conference in 2010. Marketing starts and ends with the senses. Customers express their, identity, feelings, thoughts and motivations influenced by current and previous sensory experiences...
Persistent link: https://www.econbiz.de/10005876747
The colloquium provides outstanding doctoral students in marketing who want to pursue a career in academics with an opportunity to discuss their dissertation research with other doctoral students and leading academics in the field of marketing. All topics and methodological approaches within the...
Persistent link: https://www.econbiz.de/10005876746
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