The theme of the conference is Globalization 2.0: China and the World Market. Leaders from academia, industry, and government are invited to gather in Guangzhou. They will focus on the frontiers of marketing theory and social hotspots, sharing the wisdom of smart companies with practical cases....

The theme of the 2019 Academy of Marketing Science World Marketing Congress draws on the historical significance of Edinburgh as the birthplace of the ‘Scottish Enlightenment’, an intellectual movement that centred on reason and advanced the ideas of liberty, progress and the scientific...

Diese Jahr steht es unter dem Motto Mit Tech und Touch die Zukunft gestalten - #ai #human # whatsnext. Neue Technologien eröffnen neue Potentiale. Doch wer versteht schon genau, was Künstliche Intelligenz und andere Technologien für Geschäftsmodelle und das Marketing bedeuten werden? Erfolgt...

The Conference theme is "When you tire of marketing you tire of life". Marketing is, in the eyes of many in society, the driving force for growth and change in our world. Despite this, marketers are the first to be maligned when things seem to go wrong. Marketing is, in some quarters, almost a...

The BMM-EMAC Biennial International Conference is one of the leading conferences on B2B and industrial marketing, professional purchasing, supply chain management, business networks, and business relationships. This year the conference will take place under the motto “The Beauty of B2B...

Topics: Environmental policy; Natural resource economics; Food security and poverty; Spatial analysis; Chains and networks; Food quality and food safety; Price analysis; Agricultural policy analysis; International trade and trade policies; Consumer choices and agri-food marketing; Innovation and...

The 16th International Conference of the SGBED invites conceptual and empirical research papers, case studies and applications, and panel proposals on, but not limited to the following topics: - Looking Southwards: Multilateralism, Trade Agreements & Conflicts - Emerging Markets, Competitiveness...

The conference theme of 2019 is: “Tackling the underlying neural and psychological mechanisms of human economic decision making” Topics preferably combine problems in economics, psychology, and/or neuroscience, and include (but are not restricted to): - Linking choice data and decision...

The purpose of the European Marketing Academy is to provide a society for persons professionally concerned with or interested in marketing theory and research. Its aims are to serve as the core of a communication network for disseminating information and promoting international exchange in the...

Today’s global marketplace is truly fast-changing. The rising middle class in emerging markets, disruptive technological breakthroughs, new real-time consumer insights facilitated by big data analytics, changing consumer habits and preferences, growth in international commerce and the relevant...