//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~accessRights:"restricted"
~isPartOf:"Journal of marketing for higher education"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"Education"
Narrow search
Delete all filters
| 2 applied filters
Year of publication
From:
To:
Subject
All
Higher education institution
86
Hochschule
86
Students
56
Studierende
56
Studium
36
University education
36
higher education
34
Brand management
25
Markenführung
25
Beziehungsmarketing
18
Consumer behaviour
18
Dienstleistungsqualität
18
Konsumentenverhalten
18
Relationship marketing
18
Service quality
18
Brand image
17
Internet marketing
17
Markenimage
17
Online-Marketing
17
Customer satisfaction
16
Kundenzufriedenheit
16
Social Web
15
Social web
15
Higher education
10
Marketing management
10
Marketingmanagement
10
Bildungsverhalten
6
E-Learning
6
E-learning
6
Educational behaviour
6
Nonprofit marketing
6
Nonprofit-Marketing
6
Social media
6
Viral marketing
6
Virales Marketing
6
student satisfaction
6
Australia
5
Australien
5
Brand
5
Confidence
5
more ...
less ...
Online availability
All
Undetermined
Free
2
Type of publication
All
Article
103
Type of publication (narrower categories)
All
Article in journal
103
Aufsatz in Zeitschrift
103
Language
All
English
103
Author
All
Peruta, Adam
3
Pizarro Milian, Roger
3
Shields, Alison B.
3
Bonilla Quijada, María del Rocío
2
Butt, Muhammad Mohsin
2
Corrons, August
2
Dollinger, Mollie
2
El Alfy, Shahira
2
Gibbs, Paul
2
Herold, Kristiina
2
Sundqvist, Sanna
2
Tarkiainen, Anssi
2
Wilkins, Stephen
2
Abdelmaaboud, Abdelhamid K.
1
Abrantes, José Luis
1
Abukari, Abdulai
1
Acikgoz, Fulya
1
Akahome, Joy Eghonghon
1
Akhtar, Naveed
1
Al Mahmud, Abdullah
1
Alcaide-Pulido, Purificación
1
Allan, Michael Mba
1
Allen, Evelyn C.
1
Alves, Helena
1
Ampaw, Frim
1
Anabila, Peter
1
Ayodele, Ivett
1
Ayoubi, Rami M.
1
Bang, Nguyen
1
Beatson, Amanda
1
Bicak, Ibrahim
1
Bonuke, Ronald
1
Brandão, Amélia Maria Pinto da Cunha
1
Brech, Felicitas M.
1
Brown, Benton A.
1
Bulley, Cynthia A.
1
Burford, James
1
Bình Nghiêm-Phú
1
Cao, Joanne T.
1
Carrasqueira, Hélder Brito
1
more ...
less ...
Published in...
All
Journal of marketing for higher education
Working paper / National Bureau of Economic Research, Inc.
708
Economics of education review
618
Discussion paper / Centre for Economic Policy Research
510
World Bank E-Library Archive
425
The international journal of management education
298
SpringerLink / Bücher
296
Journal of education for business
292
Policy research working paper : WPS
286
Discussion papers / CEPR
252
Education economics
241
Applied economics
218
Labour economics : official journal of the European Association of Labour Economists
215
CEPR Discussion Papers
210
NBER working paper series
196
OECD Education Statistics
185
Springer eBook Collection
157
Journal of economic behavior & organization : JEBO
156
OECD Economics Department Working Papers
151
Economics of Education Review
140
Technological forecasting & social change : an international journal
138
Applied economics letters
137
China economic review : an international journal
136
World development : the multi-disciplinary international journal devoted to the study and promotion of world development
132
Journal of management education : the official publication of the Organizational Behavior Teaching Society
126
Journal of public economics
123
The B.E. journal of economic analysis & policy
120
The journal of technology transfer
116
OECD Education Working Papers
111
Policy research working paper
108
The journal of economic education : JEE
108
Journal of development economics
107
Social Science & Medicine
107
Journal of marketing education : JME
103
Research policy : policy, management and economic studies of science, technology and innovation
101
Economics letters
100
Edward Elgar E-Book Archive
99
Journal of human resources : JHR
97
International Journal of Education Economics and Development
95
Journal of business research : JBR
94
more ...
less ...
Source
All
ECONIS (ZBW)
103
Showing
1
-
10
of
103
Sort
Relevance
Date (newest first)
Date (oldest first)
1
Motivation factors in student decisions to study Transnational Higher
Education
in China : a comparative study of two Anglo-Sino programmes
Liu, Dan
;
Winter, Alun de
;
Harrison, Peter
;
Wimpenny, …
- In:
Journal of marketing for higher education
33
(
2023
)
2
,
pp. 161-181
Persistent link: https://www.econbiz.de/10014419283
Saved in:
2
Unique challenges of segmentation and differentiation for higher
education
Story, John
- In:
Journal of marketing for higher education
33
(
2023
)
1
,
pp. 20-39
Persistent link: https://www.econbiz.de/10014286204
Saved in:
3
The influence of self-congruence and relationship quality on student educational involvement
Japutra, Arnold
;
Wang, Shasha
;
Li, Ting
- In:
Journal of marketing for higher education
33
(
2023
)
1
,
pp. 40-57
Persistent link: https://www.econbiz.de/10014286212
Saved in:
4
Investigating the major factors that contribute to satisfaction with university formation in Psychology and Teaching in Chile
Espinoza, Oscar
;
González, Luis Eduardo
;
Sandoval, Luis
; …
- In:
Journal of marketing for higher education
32
(
2022
)
1
,
pp. 37-53
Persistent link: https://www.econbiz.de/10013277213
Saved in:
5
Exploring the determinants of choosing an academic destination under a short-term mobility : a cross-cultural comparison of Poland and Portugal
Kosmaczewska, Joanna
- In:
Journal of marketing for higher education
32
(
2022
)
1
,
pp. 138-158
Persistent link: https://www.econbiz.de/10013277230
Saved in:
6
Branding China through the internationalization of higher
education
sector : an international students' perspective from China
Yousaf, Salman
;
Fan, Xiucheng
;
Laber, Fahad
- In:
Journal of marketing for higher education
30
(
2020
)
2
,
pp. 161-179
Persistent link: https://www.econbiz.de/10012312375
Saved in:
7
Revisiting the "university image model" for higher
education
institutions' sustainability
Manzoor, Shamima Raihan
;
Ho, Jessica Sze Yin
;
Al …
- In:
Journal of marketing for higher education
31
(
2021
)
2
,
pp. 220-239
Persistent link: https://www.econbiz.de/10012695059
Saved in:
8
Community orientation : an overlooked pillar of market-oriented higher
education
institutions
El Alfy, Shahira
- In:
Journal of marketing for higher education
33
(
2023
)
2
,
pp. 182-204
Persistent link: https://www.econbiz.de/10014419291
Saved in:
9
Identification and emotional attachment in higher
education
: antecedents and consequences
Özer, Mehmet
;
Özer, Alper
;
Koçak, Akın
- In:
Journal of marketing for higher education
33
(
2023
)
2
,
pp. 264-288
Persistent link: https://www.econbiz.de/10014419321
Saved in:
10
Factors influencing the choice of studying at UAE universities : an empirical research on the adoption of educational marketing strategies
Nuseir, Mohammed T.
;
El Refae, Ghaleb A.
- In:
Journal of marketing for higher education
32
(
2022
)
2
,
pp. 215-237
Persistent link: https://www.econbiz.de/10013483257
Saved in:
1
2
3
4
5
6
7
8
9
10
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->