Kaufmann, Hans Rüdiger (contributor); … - 2013
causal scope centric market positioning: implications of relationship marketing indicators / S. M. Riad Shams -- Virtual … platforms as motor of relationship marketing in services: a conceptual framework with focus on the airport industry / Marion … changes in the economic and technological environment / Myria Ioannou, Simona Mihai-Yiannaki -- Implications of relationship …