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~institution:"Institut für Technologie- und Innovationsmanagement, Technische Universität Hamburg-Harburg"
~subject:"breakthrough innovation"
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breakthrough innovation
Japanese firms
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New product development
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fuzzy front end
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innovation management
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new product development
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Verworn, Birgit
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Institut für Technologie- und Innovationsmanagement, Technische Universität Hamburg-Harburg
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Approaches to the "fuzzy front end" of innovation
Verworn, Birgit
;
Herstatt, Cornelius
-
Institut für Technologie- und Innovationsmanagement, …
-
1999
In new
product
development
(NPD) unacceptably high failure rates have often been related to insufficiencies during the …
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