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~institution:"Universität Mannheim"
~subject:"Konsumentenverhalten"
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ECONIS (ZBW)
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Essays in behavioral and experimental economics
Epperson, Raphael
-
2021
Persistent link: https://www.econbiz.de/10012744921
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2
Essays on digital marketing strategies : an analytical investigation
Gecer, Gökhan
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2021
Persistent link: https://www.econbiz.de/10012799160
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3
Mobile marketing : an empirical investigation of consumer perceptions and behaviors
Barth, Madeline
-
2021
Persistent link: https://www.econbiz.de/10012694712
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4
Dynamic pricing under customer choice behavior for revenue management in passenger railway networks
Hohberger, Simon
-
2020
Persistent link: https://www.econbiz.de/10012199450
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5
Mining unstructured data for market insights : a study of representation learning and its value for marketing
Borchers, Oliver
-
2020
Persistent link: https://www.econbiz.de/10012392551
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6
Essays on the marketing of digital information goods
Schmitt, Daniela
-
2019
Persistent link: https://www.econbiz.de/10012166256
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7
Psychometric modeling as a tool to investigate heterogeneous response scale use
Henninger, Mirka
-
2019
Persistent link: https://www.econbiz.de/10012144978
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8
Essays on trust and online peer-to-peer markets
Isaak, Andrew
-
2018
Persistent link: https://www.econbiz.de/10012157319
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9
Strategische Preisgestaltung in Offline- und Online-Vertriebskanälen : Determinanten und Auswirkungen auf das Verhalten von Konsumenten
Lauer, Karin
-
2018
Persistent link: https://www.econbiz.de/10011866590
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10
The launch of e-innovations : an analysis of go-to-market strategies and the consumer adoption decision-making process
Konya-Baumbach, Elisa
-
2016
Persistent link: https://www.econbiz.de/10011454918
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