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~isPartOf:"British journal of management"
~subject:"Beziehungsmarketing"
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British journal of management
Industrial marketing management : the international journal for industrial and high-tech firms
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Human factors and ergonomics in consumer product design : methods and techniques
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essentials
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International journal of hospitality management
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International journal of operations & production management : IJOPM ; the official journal of the European Operations Management Association, EUROMA
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Linking CIO-CMO communication and product innovation via virtual customer environment engagement : a moderated mediation study
Wang, Li
;
Tong, Chunyang
;
Yang, Zhiyong
- In:
British journal of management
34
(
2023
)
1
,
pp. 259-279
Persistent link: https://www.econbiz.de/10014279188
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2
Effectuation logic and early innovation success : the moderating effect of customer co-creation
Ko, Guihan
;
Roberts, Deborah. L.
;
Perks, Helen
;
Candi, …
- In:
British journal of management
33
(
2022
)
4
,
pp. 1757-1773
Persistent link: https://www.econbiz.de/10013463542
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