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~person:"Barczak, Gloria"
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Barczak, Gloria
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The journal of product innovation management : an international publication of the Product Development & Management Association
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Industrial marketing management : the international journal for industrial and high-tech firms
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Identifying new
product
development
best practice
Barczak, Gloria
;
Kahn, Kenneth B.
- In:
Business horizons
55
(
2012
)
3
,
pp. 293-305
Persistent link: https://www.econbiz.de/10009548139
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