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~isPartOf:"DUV / Wirtschaftswissenschaft"
~person:"Lüthje, Christian"
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Beziehungsmarketing
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Consumer goods industry
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Consumer goods marketing
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Customer analysis
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Deutschland
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Germany
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Innovation diffusion
1
Innovation management
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Innovationsdiffusion
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Innovationsmanagement
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Innovationsprozess
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Konsumgüterindustrie
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Konsumgütermarketing
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Kundenanalyse
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Kundenorientierung
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Münchner Verkehrs- und Tarifverbund
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Ravensburger AG
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Lüthje, Christian
Murmann, Philipp
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Sawalsky, Ralph
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DUV / Wirtschaftswissenschaft
Betriebswirtschaftslehre für Technologie und Innovation
3
Research policy : policy, management and economic studies of science, technology and innovation
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Working Paper
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Institut Technologie und Innovationsmanagement - Publikationen
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Managing innovation driven companies : approaches in practice
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Arbeitspapier
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Arbeitspapiere Institut für Technologie und Innovationsmanagement
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Creativity and innovation management
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Forschungs- /Entwicklungs-/Innovations-Management
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Gabler Research / Forschungs-, Entwicklungs-, Innovationsmanagement
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Hamburg University of Technology (TUHH), ManagementTUHH Research Paper Series
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Managing innovation in a global and digital world : meeting societal challenges and enhancing competitiveness
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Research
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Springer eBook Collection / Business and Economics
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The journal of product innovation management : an international publication of the Product Development & Management Association
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Working Papers / Institut für Technologie- und Innovationsmanagement, Technische Universität Hamburg-Harburg
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Working paper / Technologie- und Innovationsmanagement, Technische Universität Hamburg-Harburg
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Kundenorientierung im Innovationsprozess : e. Untersuchung der Kunden-Hersteller-Interaktion in Konsumgütermärkten
Lüthje, Christian
-
2000
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