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~isPartOf:"Gabler Research / Schriftenreihe des Instituts für Marktorientierte Unternehmensführung (IMU), Universität Mannheim"
~subject:"Erfolgsfaktor"
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Erfolgsfaktor
New product development
2
Produktentwicklung
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Success factor
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Ankündigung
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Ankündigungseffekt
1
Announcement effect
1
Consumer behaviour
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Dienstleistung
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Empirical method
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Empirische Methode
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Formulierung
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Innovation management
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Innovationsmanagement
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Bornemann, Torsten
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Homburg, Christian
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Kühnl, Christina
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Gabler Research / Schriftenreihe des Instituts für Marktorientierte Unternehmensführung (IMU), Universität Mannheim
The journal of product innovation management : an international publication of the Product Development & Management Association
25
International journal of innovation management
20
Industrial marketing management : the international journal for industrial and high-tech firms
17
Journal of business research : JBR
11
SpringerLink / Bücher
7
European journal of innovation management : EJIM
6
IEEE transactions on engineering management : EM
6
International journal of innovation and technology management
6
International journal of product development : IJPD
5
International journal of project management : the journal of The International Project Management Association
5
The journal of business & industrial marketing
5
Gabler Research
4
Schriftenreihe Innovative betriebswirtschaftliche Forschung und Praxis
4
European journal of innovation management
3
Harvard business review : HBR
3
Harvard-Business-Manager : das Wissen der Besten
3
Innovation & management review
3
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
3
Journal of the Academy of Marketing Science
3
R & D management
3
Research
3
Research-technology management
3
Technovation : the international journal of technological innovation, entrepreneurship and technology management
3
The journal of high technology management research
3
European journal of marketing : EJM
2
Faculty & research / Insead : working paper series
2
Gabler Edition Wissenschaft
2
Hamburger Schriften zur Marketingforschung
2
International entrepreneurship and management journal
2
International journal of entrepreneurship and innovation management
2
International journal of managing projects in business
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International journal of production research
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International small business journal : researching entrepreneurship
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Journal of business-to-business marketing
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Journal of engineering and technology management : JET-M
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Journal of marketing theory and practice
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Marketing intelligence & planning
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Premier reference source
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Project management journal : PMJ
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ECONIS (ZBW)
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Erfolgsfaktoren im Innovationsmanagement : eine empirische Betrachtung aus Hersteller- und Anwendersicht
Kühnl, Christina
-
2010
-
1. Aufl.
Persistent link: https://www.econbiz.de/10008668324
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2
Neuproduktvorankündigungen : Inhaltliche Gestaltung und marktbezogene Auswirkungen
Bornemann, Torsten
-
2010
-
1. Aufl.
Persistent link: https://www.econbiz.de/10008653435
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