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~isPartOf:"Industrial marketing management : the international journal for industrial and high-tech firms"
~person:"Alshawi, Sarmad"
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Industrial marketing management : the international journal for industrial and high-tech firms
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Organisational, technical and data quality factors in CRM adoption : SMEs perspective
Alshawi, Sarmad
;
Missi, Farouk
;
Irani, Zahir
- In:
Industrial marketing management : the international …
40
(
2011
)
3
,
pp. 376-383
Persistent link: https://www.econbiz.de/10008991585
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