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~isPartOf:"Industrial marketing management : the international journal for industrial and high-tech firms"
~person:"Eggert, Andreas"
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Customer value
7
Kundenwert
7
Beziehungsmarketing
6
Relationship marketing
6
B-to-B-Marketing
5
Business-to-business marketing
5
Marketing management
4
Marketingmanagement
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Lieferantenmanagement
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Supplier relationship management
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Value creation
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Eggert, Andreas
Naudé, Peter
33
Henneberg, Stephan
28
Ivens, Björn Sven
21
Sharma, Arun
20
Lindgreen, Adam
19
Di Benedetto, C. Anthony
18
Pardo, Catherine
17
Möller, K. E. Kristian
15
Aarikka-Stenroos, Leena
14
O'Cass, Aron
13
Snehota, Ivan
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Agnihotri, Raj
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Johnston, Wesley J.
11
Keränen, Joona
11
La Rocca, Antonella
11
Storbacka, Kaj
11
Terho, Harri
11
Christodoulides, George
10
Ulaga, Wolfgang
10
Andersen, Poul Houman
9
Casidy, Riza
9
Corsaro, Daniela
9
Kleinaltenkamp, Michael
9
Kowalkowski, Christian
9
Matthyssens, Paul
9
Morgan, Robert
9
Mouzas, Stefanos
9
Ritter, Thomas
9
Gabrielsson, Mika
8
Gupta, Suraksha
8
Harrison, Debbie
8
Kohtamäki, Marko
8
Markovic, Stefan
8
Plouffe, Christopher R.
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Purchase, Sharon
8
Ruyter, Ko de
8
Tunisini, Annalisa
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Wang, Cheng Lu
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Industrial marketing management : the international journal for industrial and high-tech firms
Kaiserslauterer Schriftenreihe Marketing
5
Journal of service research : JSR
3
Journal of marketing
2
Journal of the Academy of Marketing Science
2
Marketing : ZFP ; journal of research and management
2
Applied Marketing Science /Angewandte Marketingforschung
1
Creating and managing superior customer value
1
Electronic Services
1
Gabler Edition Wissenschaft / Applied Marketing Science/ Angewandte Marketingforschung
1
Gabler-Edition Wissenschaft
1
Handbuch Kundenbindungsmanagement
1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
Journal of Inter-Organizational Relationships
1
Journal of business market management : JBM
1
Journal of business research : JBR
1
Journal of marketing theory and practice
1
Journal of personal selling & sales management
1
Journal of service research
1
Kundenbeziehungen im Dienstleistungsbereich
1
Marketing Weiterdenken : Zukunftspfade für eine marktorientierte Unternehmensführung
1
Roadmap to E-Business : wie Unternehmen das Internet erfolgreich nutzen ; Festschrift zum 75. Geburtstag von Prof. Dr. Heinz Weinhold-Stünzi
1
SpringerLink / Bücher
1
The journal of business & industrial marketing
1
The journal of supply chain management : a global review of purchasing and supply
1
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ECONIS (ZBW)
12
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1
Industrial buying during the coronavirus pandemic : a cross-cultural study
Habel, Johannes
;
Jarotschkin, Viktor
;
Schmitz, Bianca
; …
- In:
Industrial marketing management : the international …
88
(
2020
),
pp. 195-205
Persistent link: https://www.econbiz.de/10012285356
Saved in:
2
Conceptualizing and communicating value in business markets : from value in exchange to value in use
Eggert, Andreas
;
Ulaga, Wolfgang
;
Frow, Pennie
;
Payne, …
- In:
Industrial marketing management : the international …
69
(
2018
),
pp. 80-90
Persistent link: https://www.econbiz.de/10011822306
Saved in:
3
How sales strategy translates into performance : the role of salesperson customer orientation and value-based selling
Terho, Harri
;
Eggert, Andreas
;
Haas, Alexander
;
Ulaga, …
- In:
Industrial marketing management : the international …
45
(
2015
),
pp. 12-21
Persistent link: https://www.econbiz.de/10010530587
Saved in:
4
Understanding and managing customer value propositions : introduction to the special issue
Eggert, Andreas
;
Frow, Pennie
;
Payne, Adrian
; …
- In:
Industrial marketing management : the international …
87
(
2020
),
pp. 242-243
Persistent link: https://www.econbiz.de/10012285180
Saved in:
5
Customer value propositions : Value co-creation
Sheth, Jagdish N.
- In:
Industrial marketing management : the international …
87
(
2020
),
pp. 312-315
Persistent link: https://www.econbiz.de/10012285190
Saved in:
6
The dynamics of customer value propositions : an outside-in perspective
Day, George S.
- In:
Industrial marketing management : the international …
87
(
2020
),
pp. 316-319
Persistent link: https://www.econbiz.de/10012285220
Saved in:
7
Selling value in business markets : individual and organizational factors for turning the idea into action
Terho, Harri
;
Eggert, Andreas
;
Ulaga, Wolfgang
;
Haas, …
- In:
Industrial marketing management : the international …
66
(
2017
),
pp. 42-55
Persistent link: https://www.econbiz.de/10011775966
Saved in:
8
Try taking your value proposition seriously : why delivering winning value propositions should be but usually is not the core strategy for B2B (and other businesses)
Lanning, Michael J.
- In:
Industrial marketing management : the international …
87
(
2020
),
pp. 306-308
Persistent link: https://www.econbiz.de/10012285187
Saved in:
9
Heading for new shores : do service and hybrid innovations outperform product innovations in industrial companies?
Eggert, Andreas
;
Thiesbrummel, Christoph
;
Deutscher, …
- In:
Industrial marketing management : the international …
45
(
2015
),
pp. 173-183
Persistent link: https://www.econbiz.de/10010530556
Saved in:
10
"It's almost like taking the sales out of selling" : towards a conceptualization of value-based selling in business markets
Terho, Harri
;
Haas, Alexander
;
Eggert, Andreas
;
Ulaga, …
- In:
Industrial marketing management : the international …
41
(
2012
)
1
,
pp. 174-185
Persistent link: https://www.econbiz.de/10009513191
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