Nguyen, Quyen T.K.; Rugman, Alan M. - In: International Business Review 24 (2015) 1, pp. 115-123
(SSAs) as a driver for subsidiary performance. We investigate the relationship of host country-specific advantages (host … CSAs) in the form of market attractiveness, SSAs and subsidiary sales as they affect subsidiary performance. From an … reveals three significant findings. First, host market attractiveness has a statistically positive impact on the performance …