//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"International journal of consumer studies"
~subject:"Transnational corporation"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"Literature review"
Narrow search
Delete all filters
| 2 applied filters
Year of publication
From:
To:
Subject
All
Transnational corporation
systematic literature review
38
Bibliometrics
36
Bibliometrie
36
Consumer behaviour
30
Konsumentenverhalten
30
TCCM framework
12
SPAR-4-SLR
8
consumer behavior
8
Online retailing
7
Online-Handel
7
literature review
6
E-commerce
5
Electronic Commerce
5
bibliometric analysis
4
Beziehungsmarketing
3
Brand image
3
Brand management
3
Corporate Social Responsibility
3
Corporate social responsibility
3
Internet marketing
3
Markenführung
3
Markenimage
3
Online-Marketing
3
Relationship marketing
3
Social Web
3
Social web
3
TCCM
3
consumer behaviour
3
framework-based review
3
future research agenda
3
social commerce
3
Demographie
2
Demography
2
Digitalisierung
2
Digitization
2
Fashion
2
Higher education institution
2
Hochschule
2
Internet
2
Lebensqualität
2
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Article
1
Type of publication (narrower categories)
All
Article in journal
1
Aufsatz in Zeitschrift
1
Language
All
English
1
Author
All
Bhardwaj, Neha
1
Vishnoi, Prama
1
Vohra, Anupama
1
Published in...
All
International journal of consumer studies
International business review : the official journal of the European International Business Academy
6
Journal of world business : JWB
6
Journal of international management
5
European journal of international management : EJIM
4
Management international review : MIR ; journal of international business
4
Review of international business and strategy
4
Advances in global leadership
3
International marketing review
3
Journal of business research : JBR
3
Journal of global mobility : the home of expatriate management research
3
Administrative Sciences : open access journal
2
Asia Pacific business review
2
Business research quarterly : BRQ
2
Critical perspectives on international business
2
Management research review
2
Management review quarterly : systematic literature reviews, meta-analyses, and replication studies
2
The International trade journal
2
Asia Pacific journal of human resources : APJHR
1
Asia Pacific journal of management
1
Asia Pacific journal of management : APJM ; a publication of the Faculty of Business Administration, National University of Singapore
1
Asian business & management
1
Benchmarking : an international journal
1
Context-based Entrepreneurship : The Importance of Location, Time, and Culture
1
Cross cultural & strategic management
1
Economia politica : journal of analytical and institutional economics
1
Entrepreneurial business and economics review : EBER
1
Eurasian Business and Economics Perspectives : Proceedings of the 37th Eurasia Business and Economics Society Conference
1
European journal of marketing : EJM
1
Frontiers of business research in China : selected publications from Chinese universities
1
Human resource management review
1
IEEE transactions on engineering management : EM
1
International journal of business environment : IJBE
1
International journal of economics and finance
1
International journal of human resource management
1
International journal of management & enterprise development : IJMED
1
International journal of management and economics
1
International journal of retail & distribution management
1
Journal of East-West business
1
Journal of business economics : JBE
1
more ...
less ...
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
Relevance
Date (newest first)
Date (oldest first)
1
Marketing at the bottom of the pyramid :
literature
review
and future research agenda
Vishnoi, Prama
;
Bhardwaj, Neha
;
Vohra, Anupama
- In:
International journal of consumer studies
46
(
2022
)
5
,
pp. 1517-1536
Persistent link: https://www.econbiz.de/10013411948
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->