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~isPartOf:"International journal of internet marketing and advertising : IJIMA"
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Structural equation model
14
Strukturgleichungsmodell
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structural equation modelling
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International journal of internet marketing and advertising : IJIMA
Journal of business research : JBR
84
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
46
International journal of production economics
40
International journal of business information systems : IJBIS
39
International journal of production research
36
International journal of hospitality management
35
Technological forecasting & social change : an international journal
35
International journal of productivity and quality management : IJPQM
32
Journal of retailing and consumer services
32
Organizational research methods : ORM
30
The service industries journal
29
Cogent business & management
27
Tourism management : research, policies, practice
27
Journal of business ethics : JOBE
24
SpringerLink / Bücher
23
Asia Pacific journal of marketing and logistics
22
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
21
Global business review
20
International journal of business excellence
20
Total quality management & business excellence
20
European journal of marketing : EJM
19
International journal of services and operations management
19
Journal of strategic marketing
18
Journal of travel and tourism marketing
18
International journal of business excellence : IJBEX
17
Journal of management : JOM
17
International journal of business innovation and research
16
International journal of logistics systems and management
15
International journal of operations & production management : IJOPM ; the official journal of the European Operations Management Association, EUROMA
15
International journal of project management : the journal of The International Project Management Association
15
Journal of modelling in management
15
Journal of the Academy of Marketing Science
15
Research journal of business management
15
Tourism analysis : an interdisciplinary tourism & hospitality journal
15
International journal of innovation management
14
International journal of quality & reliability management
14
Journal of information & knowledge management : JIKM
14
Journal of marketing management : MM
14
The international journal of logistics management
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1
Social media marketing and consumer behaviour in the new normal : the relationship between content and interaction
Çil, Ebru
;
Erkan, İsmail
;
Mogaji, Emmanuel
- In:
International journal of internet marketing and …
19
(
2023
)
3/4
,
pp. 328-349
Persistent link: https://www.econbiz.de/10014442625
Saved in:
2
Relation between electronic word of mouth and purchase intention : exploring the mediating role of brand image
Kaushal, Deepak
;
Mishra, Amar Kumar
;
Bisht, Swati
- In:
International journal of internet marketing and …
19
(
2023
)
1/2
,
pp. 86-99
Persistent link: https://www.econbiz.de/10014340165
Saved in:
3
Investigating factors affecting trust and purchase intention towards online websites : structural equation modelling approach
Dogra, Pallavi
;
Kaushal, Arun
- In:
International journal of internet marketing and …
18
(
2023
)
1
,
pp. 98-120
Persistent link: https://www.econbiz.de/10014318246
Saved in:
4
An empirical investigation into information search behaviour of Indian consumers
Malik, Anuradha
- In:
International journal of internet marketing and …
18
(
2023
)
4
,
pp. 429-449
Persistent link: https://www.econbiz.de/10014318365
Saved in:
5
Customers' perspectives on marketing mix elements in social media-based purchases
Bình Nghiêm-Phú
- In:
International journal of internet marketing and …
16
(
2022
)
1/2
,
pp. 81-97
Persistent link: https://www.econbiz.de/10013041201
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6
Role of brand experience, brand trust and brand love in assessing brand loyalty : a study of fashion jewellery brands among women
Nim, Dheeraj
;
Jaggi, Shamily
;
Gursimranjit Singh
- In:
International journal of internet marketing and …
17
(
2022
)
1/2
,
pp. 200-216
Persistent link: https://www.econbiz.de/10014318190
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7
Measuring the impact of creative viral advertising content on hierarchy-of-effects : an application of structural equation modelling
Kaur, Balpreet
;
Sharma, Rishi R.
- In:
International journal of internet marketing and …
17
(
2022
)
3/4
,
pp. 353-369
Persistent link: https://www.econbiz.de/10014318230
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8
Determinants of customer satisfaction and loyalty in e-commerce settings : an emerging economy perspective
Goutam, Doddahulugappa
;
Gopalakrishna B. V.
;
Ganguli, …
- In:
International journal of internet marketing and …
15
(
2021
)
3
,
pp. 327-348
Persistent link: https://www.econbiz.de/10012598994
Saved in:
9
Negative eWOM on social media : role of individual, contextual and social determinants
Sharma, Isha
;
Jain, Kokil
- In:
International journal of internet marketing and …
14
(
2020
)
4
,
pp. 377-398
Persistent link: https://www.econbiz.de/10012512664
Saved in:
10
Attitudes of college students towards online advertisement in social networking sites : a structural equation modelling approach
Antoniadis, Ioannis
;
Assimakopoulos, Costas
;
Koukoulis, …
- In:
International journal of internet marketing and …
13
(
2019
)
2
,
pp. 137-154
Persistent link: https://www.econbiz.de/10012105485
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