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~isPartOf:"International journal of management concepts and philosophy : IJMCP"
~isPartOf:"Marketing from information to decision"
~subject:"Consumer behaviour"
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conceptual model
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International journal of management concepts and philosophy : IJMCP
Marketing from information to decision
The journal of product & brand management
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Qualitative market research : an international journal
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International journal of innovation and technology management : IJITM
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International journal of technology marketing : IJTMkt
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Journal of sport management : the official journal of the North American Society of Sport Management
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Perceived value among Cluj-Napoca automobile owners
Rus, Monica Ioana
- In:
Marketing from information to decision
9
(
2016
),
pp. 48-60
consumers' behavior. The purpose of this study is to create and test a
conceptual
model
that includes the relationships between …
Persistent link: https://www.econbiz.de/10011657534
Saved in:
2
Discovering surrogate branding via online image development : a case from India
Jain, Varsha
;
Kitchen, Philip J.
;
Ganesh B. E.
;
Garg, …
- In:
International journal of management concepts and …
12
(
2019
)
3
,
pp. 342-359
Persistent link: https://www.econbiz.de/10012105416
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