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~isPartOf:"International journal of research in marketing : IJRM ; official journal of the European Marketing Academy"
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Search: subject:"Einzelhandel"
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Einzelhandel
35
Retail trade
35
Consumer behaviour
21
Konsumentenverhalten
21
Retailing
9
Beziehungsmarketing
8
Distribution channel
8
Relationship marketing
8
Vertriebsweg
8
Online retailing
7
Online-Handel
7
Food retailing
6
Lebensmitteleinzelhandel
6
Kundenbindungsprogramm
5
Loyalty program
5
Preismanagement
4
Pricing strategy
4
Sales promotion
4
Verkaufsförderung
4
E-commerce
3
Electronic Commerce
3
Preisdifferenzierung
3
Price discrimination
3
Theorie
3
Theory
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Bayes-Statistik
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Bayesian inference
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Big Data
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Big data
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Brand management
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Brands
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Channels
2
Data Mining
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Data mining
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Demand
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Discounters
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Emotion
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Food trade
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Grocery retailing
2
International marketing
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English
39
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Dekimpe, Marnik G.
5
Gijsbrechts, Els
4
Neslin, Scott A.
3
Bombaij, Nick J. F.
2
Campo, Katia
2
Deleersnyder, Barbara
2
Verhoef, Peter C.
2
Ailawadi, Kusum L.
1
Andrews, Rick L.
1
Betancourt, Roger R.
1
Bijmolt, Tammo H. A.
1
Bossuyt, Saar
1
Bradlow, Eric T.
1
Bulla, Ingo
1
Bulla, Jan
1
Carlson, Jeffrey R.
1
Castro, Iana A.
1
Chen, Xinlei
1
Chen, Yuxin
1
Cie, Jinhong
1
Cornelis, Erlinde
1
Currim, Imran S.
1
Das, Gopal
1
De Bock, Tine
1
Dinner, Isaac M.
1
Draganska, Michaela
1
Duclos, Rod
1
Emrich, Oliver
1
Fay, Scott A.
1
Fullerton, Ronald A.
1
Gautschi, David A.
1
Gedenk, Karen
1
Gelper, Sarah
1
Gielens, Katrijn
1
Gripsrud, Geir
1
Guler, Ali Umut
1
Haghighi, Nasir
1
Hagtvedt, Henrik
1
Heerde, Harald J. van
1
Holmqvist, Jonas
1
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
Journal of retailing and consumer services
769
Journal of retailing
346
The international review of retail, distribution and consumer research
269
International journal of retail & distribution management
268
Journal of business research : JBR
201
International journal of production economics
190
European journal of operational research : EJOR
180
NBER working paper series
109
SpringerLink / Bücher
106
International journal of retail and distribution management
103
Management science : journal of the Institute for Operations Research and the Management Sciences
102
Working paper / National Bureau of Economic Research, Inc.
100
NBER Working Paper
89
Ifo-Schnelldienst
84
Ifo Schnelldienst
82
Handelsforschung
72
Manufacturing & service operations management : M & SOM
72
Journal of marketing
70
Production and operations management : an international journal of the Production and Operations Management Society
64
International journal of production research
63
European retail research
62
Europäische Hochschulschriften / 5
60
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
58
Omega : the international journal of management science
58
Transportation research / E : an international journal
58
Discussion paper / Centre for Economic Policy Research
56
International journal of industrial organization
54
European journal of marketing : EJM
53
American journal of agricultural economics
52
The service industries journal
48
International journal of electronic marketing and retailing : IJEMR
45
Schriften zur Handelsforschung
44
Psychology & marketing
43
International journal of consumer studies
42
Food policy : economics planning and politics of food and agriculture
40
Journal of the Academy of Marketing Science
39
Retailing in the 21st century : current and future trends
39
The journal of services marketing
38
Gabler Edition Wissenschaft
36
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ECONIS (ZBW)
39
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1
Violation behavior in vertical restraint : empirical analyses in the case of retail price maintenance
Xiao, Ping
;
Chen, Xinlei
;
Chen, Yuxin
;
Lu, Wei
- In:
International journal of research in marketing : IJRM ; …
38
(
2021
)
4
,
pp. 953-973
Persistent link: https://www.econbiz.de/10013191816
Saved in:
2
Category expansion through cross-channel demand spillovers
Guler, Ali Umut
- In:
International journal of research in marketing : IJRM ; …
40
(
2023
)
3
,
pp. 629-658
Persistent link: https://www.econbiz.de/10014383232
Saved in:
3
Cross-reward effects in a coalition loyalty program : the impact of a point currency devaluation
Stourm, Valeria
;
Bradlow, Eric T.
- In:
International journal of research in marketing : IJRM ; …
40
(
2023
)
2
,
pp. 276-293
Persistent link: https://www.econbiz.de/10014316575
Saved in:
4
Drivers of the synergy between price cuts and store flyer advertising at supermarkets and discounters
Widdecke, Kai Arne
;
Keller, Wiebke
;
Gedenk, Karen
; …
- In:
International journal of research in marketing : IJRM ; …
40
(
2023
)
2
,
pp. 455-474
Persistent link: https://www.econbiz.de/10014316642
Saved in:
5
Decomposing the effect of advertising : what happens in the retail channel?
Draganska, Michaela
;
Vitorino, Maria Ana
- In:
International journal of research in marketing : IJRM ; …
40
(
2023
)
1
,
pp. 226-247
Persistent link: https://www.econbiz.de/10014281927
Saved in:
6
Too much of a good thing? : the unforeseen cost of tags in online retailing
Sepehri, Amir
;
Duclos, Rod
;
Haghighi, Nasir
- In:
International journal of research in marketing : IJRM ; …
39
(
2022
)
2
,
pp. 336-348
Persistent link: https://www.econbiz.de/10013271752
Saved in:
7
Feeling lucky : how framing the target product as a free gift enhances purchase intention
Liu, Maggie Wenjing
;
Wei, Chuang
;
Yang, Lu
;
Keh, Hean Tat
- In:
International journal of research in marketing : IJRM ; …
39
(
2022
)
2
,
pp. 349-363
Persistent link: https://www.econbiz.de/10013271754
Saved in:
8
The friluftsliv response : connection, drive, and contentment reactions to biophilic design in consumer environments
Castro, Iana A.
;
Honea, Heather
;
Cornelis, Erlinde
; …
- In:
International journal of research in marketing : IJRM ; …
39
(
2022
)
2
,
pp. 364-379
Persistent link: https://www.econbiz.de/10013271755
Saved in:
9
Designing successful temporary loyalty programs : an exploratory study on retailer and country differences
Bombaij, Nick J. F.
;
Gelper, Sarah
;
Dekimpe, Marnik G.
- In:
International journal of research in marketing : IJRM ; …
39
(
2022
)
4
,
pp. 1275-1295
Persistent link: https://www.econbiz.de/10013471090
Saved in:
10
Acquiring customers through online marketplaces? : the effect of marketplace sales on sales in a retailer's own channels
Maier, Erik
;
Wieringa, Jaap E.
- In:
International journal of research in marketing : IJRM ; …
38
(
2021
)
2
,
pp. 311-328
Persistent link: https://www.econbiz.de/10012591033
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