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~isPartOf:"Journal of business research : JBR"
~person:"Balaji, M. S."
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Consumer behaviour
8
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8
Beziehungsmarketing
7
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5
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5
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Balaji, M. S.
Ko, Eunju
20
Sharma, Piyush
20
Parida, Vinit
19
Vrontis, Demetris
17
Kraus, Sascha
16
Oghazi, Pejvak
16
Bouncken, Ricarda B.
14
Gupta, Suraksha
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Malik, Ashish
14
Pereira, Vijay
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Melewar, T. C.
13
Wincent, Joakim
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Budhwar, Pawan S.
12
Chebat, Jean-Charles
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Foroudi, Pantea
12
Huarng, Kun-Huang
12
Kim, Kyung Hoon
12
Khan, Zaheer
11
Laroche, Michel
11
Amankwah-Amoah, Joseph
10
Diamantopoulos, Adamantios
10
Gustafsson, Anders
10
Valette-Florence, Pierre
10
Bartikowski, Boris
9
Brenes, Esteban R.
9
Kumar, Satish
9
Merrilees, Bill
9
Miles, Morgan P.
9
Roy, Sanjit
9
Tarba, Shlomo Yedidia
9
Veloutsou, Cleopatra
9
Adomako, Samuel
8
Babin, Barry J.
8
Chatterjee, Sheshadri
8
Chaudhuri, Ranjan
8
De Chernatony, Leslie
8
Fredrich, Viktor
8
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8
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Journal of business research : JBR
International journal of hospitality management
3
European journal of marketing : EJM
2
Industrial marketing management : the international journal for industrial and high-tech firms
2
Journal of business-to-business marketing
1
Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction
1
Journal of strategic marketing
1
Journal of targeting, measurement and analysis for marketing
1
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
1
Marketing intelligence & planning
1
Psychology & marketing
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Service business
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Springer eBook Collection
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Technological forecasting & social change : an international journal
1
The IUP journal of brand management : IJBRM
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The international journal of bank marketing : IJBM
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ECONIS (ZBW)
9
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1
Recover from a service failure : the differential effects of brand betrayal and brand disappointment on an exclusive brand offering
Teck Ming Tan
;
Balaji, M. S.
;
Oikarinen, Eeva-Liisa
; …
- In:
Journal of business research : JBR
123
(
2021
),
pp. 126-139
Persistent link: https://www.econbiz.de/10012430477
Saved in:
2
The "right-to-refuse-service" paradox : other customers' perception of discretionary service denial
Sarkar, Juhi Gahlot
;
Sarkar, Abhigyan
;
Balaji, M. S.
- In:
Journal of business research : JBR
121
(
2020
),
pp. 686-695
Persistent link: https://www.econbiz.de/10012417387
Saved in:
3
Letting go or getting back : how organization culture shapes frontline employee response to customer incivility
Balaji, M. S.
;
Jiang, Yangyang
;
Singh, Gurbir
;
Jha, Subhash
- In:
Journal of business research : JBR
111
(
2020
),
pp. 1-11
Persistent link: https://www.econbiz.de/10012237741
Saved in:
4
Are cynical customers satisfied differently? : role of negative inferred motive and customer participation in service recovery
Balaji, M. S.
;
Jha, Subhash
;
Sengupta, Aditi Sarkar
; …
- In:
Journal of business research : JBR
86
(
2018
),
pp. 109-118
Persistent link: https://www.econbiz.de/10011855231
Saved in:
5
Nanoinfluencer marketing : how message features affect credibility and behavioral intentions
Balaji, M. S.
;
Jiang, Yangyang
;
Jha, Subhash
- In:
Journal of business research : JBR
136
(
2021
),
pp. 293-304
Persistent link: https://www.econbiz.de/10012663205
Saved in:
6
Customer engagement behavior in individualistic and collectivistic markets
Roy, Sanjit
;
Balaji, M. S.
;
Soutar, Geoffrey N.
; …
- In:
Journal of business research : JBR
86
(
2018
),
pp. 281-290
Persistent link: https://www.econbiz.de/10011855333
Saved in:
7
Language divergence in service encounters : revisiting its influence on word-of-mouth
Balaji, M. S.
;
Roy, Sanjit
;
Lassar, Walfried M.
- In:
Journal of business research : JBR
72
(
2017
),
pp. 210-213
Persistent link: https://www.econbiz.de/10011645579
Saved in:
8
How customers cope with service failure? : a study of brand reputation and customer satisfaction
Sengupta, Aditi Sarkar
;
Balaji, M. S.
;
Krishnan, Balaji C.
- In:
Journal of business research : JBR
68
(
2015
)
3
,
pp. 665-674
Persistent link: https://www.econbiz.de/10010496157
Saved in:
9
Antecedents and consequences of university brand identification
Balaji, M. S.
;
Roy, Sanjit
;
Sadeque, Saalem
- In:
Journal of business research : JBR
69
(
2016
)
8
,
pp. 3023-3032
Persistent link: https://www.econbiz.de/10011507896
Saved in:
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