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~isPartOf:"Journal of business research : JBR"
~subject:"Consumer behaviour"
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Search: subject:"Management"
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Subject
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Consumer behaviour
Konsumentenverhalten
820
Relationship marketing
626
Beziehungsmarketing
624
Innovation
617
Brand management
583
Markenführung
583
Innovation management
541
Innovationsmanagement
540
Firm performance
412
Unternehmenserfolg
412
Brand image
384
Markenimage
384
Corporate social responsibility
341
Corporate Social Responsibility
339
Marketing management
319
Marketingmanagement
319
Strategisches Management
275
Strategic management
274
Knowledge management
258
Lieferantenmanagement
258
Supplier relationship management
258
Wissensmanagement
258
Brand
247
Markenartikel
240
Social Web
219
Social web
219
Knowledge transfer
217
Wissenstransfer
217
Customer satisfaction
206
Kundenzufriedenheit
206
Managers
172
Führungskräfte
170
KMU
165
SME
165
Organisatorischer Wandel
161
Organizational change
161
Dienstleistungsqualität
160
Service quality
160
Führungsstil
156
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661
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816
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4
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819
Aufsatz in Zeitschrift
819
Conference paper
8
Konferenzbeitrag
8
Collection of articles of several authors
6
Sammelwerk
6
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2
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2
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English
820
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Ko, Eunju
13
Balaji, M. S.
8
Diamantopoulos, Adamantios
8
Roy, Sanjit
7
Valette-Florence, Pierre
7
Veloutsou, Cleopatra
7
Bartikowski, Boris
6
Filieri, Raffaele
6
Merchant, Altaf
6
Michel, Géraldine
6
Chebat, Jean-Charles
5
Cleveland, Mark
5
Gupta, Suraksha
5
Kim, Kyung Hoon
5
Laroche, Michel
5
Mattila, Anna S.
5
McLean, Graeme J.
5
Melewar, T. C.
5
Phau, Ian
5
Seo, Yuri
5
Shukla, Paurav
5
Aiello, Gaetano
4
Brunk, Katja H.
4
Chen, Qimei
4
Christodoulides, George
4
Donthu, Naveen
4
Grohs, Reinhard
4
Japutra, Arnold
4
Megehee, Carol M.
4
Oghazi, Pejvak
4
Septianto, Felix
4
Sharma, Piyush
4
Teng, Lefa
4
Voyer, Benjamin G.
4
Andreini, Daniela
3
Arslanagic-Kalajdzic, Maja
3
Augusto, Mário Gomes
3
Babin, Barry J.
3
Baker, Thomas L.
3
Bang, Nguyen
3
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Published in...
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Journal of business research : JBR
Journal of retailing and consumer services
772
International journal of hospitality management
309
The journal of product & brand management
306
The journal of brand management : an international journal
291
Psychology & marketing
196
Asia Pacific journal of marketing and logistics
179
The journal of services marketing
159
Journal of business ethics : JOBE
154
European journal of marketing : EJM
149
Journal of the Academy of Marketing Science
141
Journal of travel and tourism marketing
138
Journal of marketing communications
136
Journal of marketing
130
International journal of consumer studies
129
SpringerLink / Bücher
127
Journal of retailing
123
Marketing intelligence & planning
122
International journal of contemporary hospitality management
121
Journal of hospitality marketing & management
121
Cogent business & management
114
Journal of marketing management : MM
109
Journal of strategic marketing
106
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
104
International journal of retail & distribution management
103
Management science : journal of the Institute for Operations Research and the Management Sciences
103
Industrial marketing management : the international journal for industrial and high-tech firms
102
Marketing letters : a journal of research in marketing
96
The journal of consumer marketing
96
Tourism management : research, policies, practice
96
The service industries journal
91
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
89
Journal of international consumer marketing
89
The international review of retail, distribution and consumer research
89
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
83
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
82
International journal of internet marketing and advertising : IJIMA
80
Journal of fashion marketing and management
79
Journal of marketing research : JMR
79
Journal of promotion management : innovations in planning and applied research
79
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ECONIS (ZBW)
820
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1
Design piracy : an interdisciplinary investigation into competitive industrial behavior
Vogel, Areti T.
;
Vogel, Jacob
;
Watchravesringkan, Kittichai
- In:
Journal of business research : JBR
164
(
2023
),
pp. 1-10
Persistent link: https://www.econbiz.de/10014303804
Saved in:
2
Does customer participation moderate the effects of innovation on cost-based financial performance? : an examination of different forms of customer participation
Yuk, Hyeyeon
;
Garrett, Tony C.
- In:
Journal of business research : JBR
156
(
2023
),
pp. 1-9
Persistent link: https://www.econbiz.de/10013534244
Saved in:
3
A study of the antecedents and effects of green self-identity on green behavioral intentions of young adults
Becerra, Enrique P.
;
Carrete-Lucero, Lorena de la Paz
; …
- In:
Journal of business research : JBR
155
(
2023
)
2
,
pp. 1-13
Persistent link: https://www.econbiz.de/10013492745
Saved in:
4
Co-creating consumer logistics from self-collection to crowd-sourced delivery : an examination on contextual differences in last-mile
Wang, Xueqin
;
Wong, Yiik Diew
;
Tianyin Cheng
;
Yuen, Kum Fai
- In:
Journal of business research : JBR
168
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014434819
Saved in:
5
Mitigating immediate and lagged effects of customer mistreatment on service failure and sabotage : critical roles of service recovery behaviors
Wang, I-An
;
Chen, Pei-Chi
;
Chi, Nai-Wen
- In:
Journal of business research : JBR
154
(
2023
),
pp. 1-17
Persistent link: https://www.econbiz.de/10013468630
Saved in:
6
Compensating for interpersonal relationships with brand relationships : a two-dimensional view
Jang, Eunyoung
;
Arens, Zachary G.
- In:
Journal of business research : JBR
157
(
2023
),
pp. 1-10
Persistent link: https://www.econbiz.de/10014229199
Saved in:
7
Marketing in the metaverse : conceptual understanding, framework, and research agenda
Barrera, Kevin Giang
;
Shah, Denish
- In:
Journal of business research : JBR
155
(
2023
)
1
,
pp. 1-
Persistent link: https://www.econbiz.de/10013490776
Saved in:
8
Fantasy sports and beyond : complementary digital experiences (CDXs) as innovations for enhancing fan experience
Yuksel, Mujde
;
Smith, Andrew N.
;
Milne, George R.
- In:
Journal of business research : JBR
134
(
2021
),
pp. 143-155
Persistent link: https://www.econbiz.de/10012643523
Saved in:
9
The impact of negative customer engagement on market-based assets and financial performance
Rahman, Mahabubur
;
Faroque, Anisur Rahman
;
Sakka, Georgia
; …
- In:
Journal of business research : JBR
138
(
2022
),
pp. 422-435
Persistent link: https://www.econbiz.de/10013197867
Saved in:
10
Competing through innovation : let the customer judge!
Kurtmollaiev, Seidali
;
Lervik-Olsen, Line
;
Andreassen, …
- In:
Journal of business research : JBR
153
(
2022
),
pp. 87-101
Persistent link: https://www.econbiz.de/10013533974
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