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Internet marketing
312
Online-Marketing
312
Consumer behaviour
197
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186
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84
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Journal of business research : JBR
Computers & operations research : and their applications to problems of world concern ; an international journal
976
European journal of operational research : EJOR
844
IZA Discussion Papers
696
Discussion paper series / IZA
624
International journal of production research
482
NBER working paper series
316
Working paper / National Bureau of Economic Research, Inc.
271
IZA Discussion Paper
268
Discussion paper / Centre for Economic Policy Research
249
NBER Working Paper
247
Discussion paper / Tinbergen Institute
224
CESifo working papers
221
Operations research letters
211
International journal of internet marketing and advertising : IJIMA
203
Journal of retailing and consumer services
193
MPRA Paper
193
CESifo Working Paper
185
International journal of production economics
185
Labour economics : official journal of the European Association of Labour Economists
180
Management science : journal of the Institute for Operations Research and the Management Sciences
178
Journal of economic theory
177
CEPR Discussion Papers
169
Economics letters
163
Transportation research / E : an international journal
160
Working paper
159
Discussion papers / CEPR
152
Operations research
150
SpringerLink / Bücher
140
Journal of scheduling
139
International economic review
138
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
136
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
136
Working Paper
134
INFORMS journal on computing : JOC
133
Technological forecasting & social change : an international journal
131
European economic review : EER
127
CESifo Working Paper Series
126
Mathematics of operations research
126
Tinbergen Institute Discussion Papers
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ECONIS (ZBW)
355
Showing
1
-
10
of
355
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Date (oldest first)
1
Mapping consumer's cross-device usage for online
search
: mobile- vs. PC-based
search
in the purchase decision process
Han, Sangman
;
Han, Jin K.
;
Im, Il
;
Jung, Sung In
;
Lee, …
- In:
Journal of business research : JBR
142
(
2022
),
pp. 387-399
Persistent link: https://www.econbiz.de/10013168306
Saved in:
2
The order effect of advertisers on consumer
search
behavior in sponsored
search
markets
Park, Chang Hee
;
Agarwal, Manoj Kumar
- In:
Journal of business research : JBR
84
(
2018
),
pp. 24-33
Persistent link: https://www.econbiz.de/10011802594
Saved in:
3
Multiple keywords management in sponsored
search
advertising with interrelated consumer clicks
Jang, Sungha
;
Kim, Alex Jiyoung
;
Yoon, Jiho
- In:
Journal of business research : JBR
140
(
2022
),
pp. 459-470
Persistent link: https://www.econbiz.de/10013040713
Saved in:
4
Fake or credible? : antecedents and consequences of perceived credibility in exaggerated online reviews
Román, Sergio
;
Riquelme, Isabel P.
;
Iacobucci, Dawn
- In:
Journal of business research : JBR
156
(
2023
),
pp. 1-15
Persistent link: https://www.econbiz.de/10013534117
Saved in:
5
How should retail advertisers manage multiple keywords in paid
search
advertising?
Kim, Alex Jiyoung
;
Jang, Sungha
;
Shin, Hyun
- In:
Journal of business research : JBR
130
(
2021
),
pp. 539-551
Persistent link: https://www.econbiz.de/10012544869
Saved in:
6
Searching for word of mouth in the digital age : determinants of consumers' uses of face-to-face information, internet opinion sites, and social media
Bartschat, Maria
;
Cziehso, Gerrit P.
;
Hennig-Thurau, …
- In:
Journal of business research : JBR
141
(
2022
),
pp. 393-409
Persistent link: https://www.econbiz.de/10013168061
Saved in:
7
How rating mechanisms shape user
search
, quality inference and engagement in online platforms : experimental evidence
Foster, Joshua
- In:
Journal of business research : JBR
142
(
2022
),
pp. 791-807
Persistent link: https://www.econbiz.de/10013168461
Saved in:
8
Cashback as cash forward : the serial mediating effect of time/effort and money savings
Xu, Lina
;
Roy, Abhijit
- In:
Journal of business research : JBR
149
(
2022
),
pp. 30-37
Persistent link: https://www.econbiz.de/10013325545
Saved in:
9
The amplifying effect of branded queries on advertising in multi-channel retailing
Méndez Suárez, Mariano
;
Monfort, Abel
- In:
Journal of business research : JBR
112
(
2020
),
pp. 254-260
Persistent link: https://www.econbiz.de/10012230588
Saved in:
10
How do
search
ads induce and accelerate conversion? : the moderating role of transaction experience and organizational type
Chalil, Tengku Munawar
;
Dahana, Wirawan Dony
;
Baumann, Chris
- In:
Journal of business research : JBR
116
(
2020
),
pp. 324-336
Persistent link: https://www.econbiz.de/10012257614
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