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~isPartOf:"Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS"
~person:"Di Benedetto, C. Anthony"
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New product development
5
Produktentwicklung
5
Innovation
4
Innovation management
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Innovationsmanagement
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new product performance
2
B-to-B-Marketing
1
B2B Marketing
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innovation
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launch activities
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Di Benedetto, C. Anthony
Calantone, Roger J.
2
Rubera, Gaia
2
Catalone, Roger
1
Chun, Eunha
1
Dayan, Mumin
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Frankwick, Gary L.
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Han, Sang-Lin
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Hunt, James M.
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Kang, Jina
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Kim, Marco Jinhwan
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Kim, Wooyang
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Ozer, Muammer
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Song, S. Hwan
1
Soong, Sangah
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Wilco, Chan Wai Hung
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Yoo, Jaewon
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Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
The journal of product innovation management : an international publication of the Product Development & Management Association
4
IEEE transactions on engineering management : EM
3
Industrial marketing management : the international journal for industrial and high-tech firms
3
Global innovation science handbook
2
R & D management
2
British journal of management
1
Handbook of research on new product development
1
Handbook of strategic e-business management
1
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
1
International journal of innovation and sustainable development : IJISD
1
International journal of production research
1
Journal of operations management
1
Journal of the Academy of Marketing Science
1
Research policy : policy, management and economic studies of science, technology and innovation
1
The PDMA handbook of new product development
1
The journal of business & industrial marketing
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ECONIS (ZBW)
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Launch activities and timing in new
product
development
Calantone, Roger J.
;
Di Benedetto, C. Anthony
;
Rubera, Gaia
- In:
Journal of global scholars of marketing science : …
28
(
2018
)
1
,
pp. 33-41
Persistent link: https://www.econbiz.de/10011879715
Saved in:
2
From the special issue editors: global business-to-business marketing
Di Benedetto, C. Anthony
;
Han, Sang-Lin
- In:
Journal of global scholars of marketing science : …
26
(
2016
)
1
,
pp. 1-3
Persistent link: https://www.econbiz.de/10011471375
Saved in:
3
Special issue: Global new
product
development
Di Benedetto, C. Anthony
(
contributor
)
-
2015
Persistent link: https://www.econbiz.de/10010519606
Saved in:
4
Consumer innovativeness and consideration set as antecedents of the consumer decision process for highly globalized new products : a three-country empirical study
Kim, Wooyang
;
Di Benedetto, C. Anthony
;
Hunt, James M.
- In:
Journal of global scholars of marketing science : …
22
(
2012
)
1
,
pp. 1-23
Persistent link: https://www.econbiz.de/10010405834
Saved in:
5
Launch timing and launch activites proficiency as antecedents to new product performance
Catalone, Roger
;
Di Benedetto, C. Anthony
;
Rubera, Gaia
- In:
Journal of global scholars of marketing science : …
22
(
2012
)
4
,
pp. 290-309
Persistent link: https://www.econbiz.de/10010406530
Saved in:
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