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~isPartOf:"Journal of marketing"
~subject:"Vereinigte Staaten"
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Vereinigte Staaten
Consumer behaviour
279
Konsumentenverhalten
279
Marktforschung
175
Beziehungsmarketing
124
Relationship marketing
124
USA
110
United States
110
Marketing management
97
Marketingmanagement
97
Brand management
77
Markenführung
77
Werbung
72
Innovation
62
Brand image
60
Markenimage
60
Marketing
60
Einzelhandel
59
Social Web
57
Social web
57
Verbraucher
54
Absatz
53
Markenartikel
53
Customer satisfaction
51
Kundenzufriedenheit
51
Internet marketing
47
Online-Marketing
47
Brand
44
Lieferantenmanagement
44
Supplier relationship management
44
Advertising
41
Theorie
41
Theory
41
Produktgestaltung
40
Viral marketing
38
Virales Marketing
38
New product development
37
Produktentwicklung
37
Salespeople
37
Verkaufspersonal
37
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463
English
4
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Banks, Seymour
5
Cohen, Dorothy
5
Ferber, Robert
5
Grether, E. T.
5
Webster jr., Frederick E.
5
Hunt, Shelby D.
4
Kotler, Philip
4
Werner, Ray O.
4
Barksdale, Hiram C.
3
Bucklin, Louis P.
3
Cassady jr., Ralph
3
Cox jr., William E.
3
Cunningham, Isabella C. M.
3
Kelley, William T.
3
Lazer, William
3
Phelps, Clyde William
3
Winer, Leon
3
Alexis, Marcus
2
Allvine, Fred C.
2
Anderson jr, W. Thomas
2
Assael, Henry
2
Bennett, Victor W.
2
Bogart, Leo
2
Buell, Victor P.
2
Cole, Robert Hartzell
2
Converse, P. D.
2
Cundiff, Edward W.
2
Cunningham, William H.
2
Dawson, Leslie M.
2
Dean, Joel
2
Dipman, Carl W.
2
Edwards, Corwin D.
2
Erdman, H. E.
2
Gardner, David M.
2
Goldman, Arieh
2
Goodman, Charles S.
2
Green, Robert T.
2
Hauser, Philip M.
2
Herrmann, Robert O.
2
Holloway, Robert J.
2
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American Marketing Association
2
American Marketing Association: Sub-Committee on Descriptive Classification of Income Levels
1
American Marketing Association: Sub-Committee on Dolar Classification of Incomes
1
Committee on Income Classifications
1
Federal Trade Commission
1
Jewel Tea Company
1
United States Supreme Court
1
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Journal of marketing
Monthly labor review : MLR
1,770
The American economic review
1,150
Harvard business review : HBR
932
The review of economics and statistics
859
National tax journal
803
Fortune
740
Land economics : applied research on environmental resources
719
American journal of agricultural economics
715
Southern economic journal
681
Journal of farm economics
674
The journal of finance : the journal of the American Finance Association
663
R / Rand Corporation
646
Journal of political economy
549
ILR review : the journal of work and policy
511
Business horizons
470
Social security bulletin
462
The journal of business : B
457
Traffic quarterly : an independent journal for better traffic
452
Serial
449
The Western political quarterly : official journal of Western Political Science Association
432
The quarterly review of economics and business : journal of the Midwest Economics Association
431
The American journal of sociology : AJS
430
The antitrust bulletin : the journal of American and foreign antitrust and trade regulation
427
P / the Rand Corporation
413
California management review
409
American political science review
407
The journal of economic history
405
American sociological review : ASR ; official journal of the American Sociological Association
398
Public utilities fortnightly : the magazine presenting information and views on major policy issues affecting utilities
398
Journal of human resources : JHR
387
Bankers' magazine
377
Labor law journal
376
The American journal of economics and sociology
372
Social forces : SF; an international journal of social research associated with the Southern Sociological Society
366
The accounting review : a publication of the American Accounting Association
360
Social science quarterly
358
The Conference Board record
352
Rural sociology : devoted to scientific study of rural life ; official journal of the Rural Sociological Society
345
Survey of current business
342
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ECONIS (ZBW)
467
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1
The American Export Trading Company : designing a new international marketing institution
Bello, Daniel C.
;
Williamson, Nicholas C.
- In:
Journal of marketing
49
(
1985
)
4
,
pp. 60-69
Persistent link: https://www.econbiz.de/10001899083
Saved in:
2
The AT&T settlement : legal summary, economic analysis, and marketing implications
Enis, Ben M.
;
Sullivan, E. Thomas
- In:
Journal of marketing
49
(
1985
)
1
,
pp. 127-136
Persistent link: https://www.econbiz.de/10002118959
Saved in:
3
Causes of irritation in advertising
Aaker, David A.
;
Bruzzone, Donald E.
- In:
Journal of marketing
49
(
1985
)
2
,
pp. 47-57
Persistent link: https://www.econbiz.de/10001784458
Saved in:
4
Image and issue advertising : a corporate and public policy perspective
Health, Robert L.
;
Nelson, Richard Alan
- In:
Journal of marketing
49
(
1985
)
2
,
pp. 58-68
Persistent link: https://www.econbiz.de/10002742405
Saved in:
5
Labor productivity in retailing : what do we know and how do we know it?
Ingene, Charles A.
- In:
Journal of marketing
49
(
1985
)
4
,
pp. 99-106
Persistent link: https://www.econbiz.de/10003161703
Saved in:
6
Market segmentation and positioning in specialized industrial markets
Doyle, Peter
;
Saunders, John
- In:
Journal of marketing
49
(
1985
)
2
,
pp. 24-32
Persistent link: https://www.econbiz.de/10002086592
Saved in:
7
Marketing and the Supreme Court in transition, 1982-1984
Werner, Ray O.
- In:
Journal of marketing
49
(
1985
)
3
,
pp. 97-105
Persistent link: https://www.econbiz.de/10002996006
Saved in:
8
Marketing strategies in the age of generics
Harris, Brian F.
;
Strang, Roger A.
- In:
Journal of marketing
49
(
1985
)
4
,
pp. 70-81
Persistent link: https://www.econbiz.de/10002653403
Saved in:
9
Measuring price and quality competition
Curry, David J.
- In:
Journal of marketing
49
(
1985
)
2
,
pp. 106-117
Persistent link: https://www.econbiz.de/10002042162
Saved in:
10
The new demographics and market fragmentation
Zeithaml, Valerie A.
- In:
Journal of marketing
49
(
1985
)
3
,
pp. 64-75
Persistent link: https://www.econbiz.de/10003034076
Saved in:
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