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New product development
37
Produktentwicklung
37
Innovation
20
Consumer behaviour
11
Innovation management
11
Innovationsmanagement
11
Konsumentenverhalten
11
USA
6
United States
6
innovation
5
new product development
5
Brand management
4
Customer integration
4
Innovation diffusion
4
Innovationsdiffusion
4
Kundenintegration
4
Markenführung
4
Social network
4
Soziales Netzwerk
4
Beziehungsmarketing
3
Börsenkurs
3
Creativity
3
Inter-firm cooperation
3
Kreativität
3
Product design
3
Produktgestaltung
3
Relationship marketing
3
Share price
3
Unternehmenskooperation
3
product design
3
Ankündigungseffekt
2
Anlageverhalten
2
Announcement effect
2
Arbeitsgruppe
2
Behavioural finance
2
Brand
2
Brand image
2
Business network
2
Capital income
2
Contract
2
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1
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Article
37
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37
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37
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English
37
Author
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Basuroy, Suman
2
Chandrasekaran, Deepa
2
Dahl, Darren W.
2
Griffith, David A.
2
Homburg, Christian
2
Lee, Jongkuk
2
Slotegraaf, Rebecca J.
2
Ahearne, Michael
1
Allen, B. J.
1
Atuahene-Gima, Kwaku
1
Barone, Michael J.
1
Bell, Simon J.
1
Burroughs, James E.
1
Calantone, Roger J.
1
Camacho, Nuno
1
Chandukala, Sandeep R.
1
Chang, Woojung
1
Chatterjee, Subimal
1
Chattopadhyay, Amitava
1
Chen, Yubo
1
Cillo, Paola
1
Coviello, Nicole E.
1
Dean, Tereza
1
Eisingerich, Andreas B
1
Ernst, Holger
1
Fang, Eric
1
Fu, Frank Q.
1
Fuchs, Christoph
1
Gorn, Gerald J.
1
Haenlein, Michael
1
Harz, Nathalie
1
Heath, Timothy B.
1
Heide, Jan B.
1
Hennig-Thurau, Thorsten
1
Herrmann, Andreas
1
Hirunyawipada, Tanawat
1
Hohenberg, Sebastian
1
Hoyer, Wayne D.
1
Hu, Ye
1
Hughes, Douglas E.
1
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Journal of marketing
The journal of product innovation management : an international publication of the Product Development & Management Association
360
Journal of business research : JBR
192
International journal of innovation management
157
International journal of product development : IJPD
150
Industrial marketing management : the international journal for industrial and high-tech firms
145
SpringerLink / Bücher
129
International journal of production research
127
IEEE transactions on engineering management : EM
119
International journal of production economics
108
Technovation : the international journal of technological innovation, entrepreneurship and technology management
92
Technological forecasting & social change : an international journal
83
Research policy : policy, management and economic studies of science, technology and innovation
78
Management Science
77
R & D management
72
International journal of innovation and technology management
66
Journal of engineering and technology management : JET-M
65
International journal of technology management : IJTM
61
Management science : journal of the Institute for Operations Research and the Management Sciences
57
The journal of business & industrial marketing
57
International journal of product lifecycle management : IJPLM
53
Research technology management : RTM
52
Creativity and innovation management
50
Technology analysis & strategic management
49
European journal of operational research : EJOR
45
Research
40
European journal of innovation management : EJIM
38
Faculty & research / Insead : working paper series
38
International Journal of Innovation Management (ijim)
38
Journal of open innovation : technology, market, and complexity
38
International journal of project management : the journal of The International Project Management Association
37
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
36
International journal of technology marketing : IJTMkt
36
Journal of the Academy of Marketing Science
36
European journal of innovation management
35
International journal of operations & production management : IJOPM ; the official journal of the European Operations Management Association, EUROMA
35
Springer eBook Collection
35
International journal of business innovation and research
34
Production and operations management : an international journal of the Production and Operations Management Society
33
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
32
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ECONIS (ZBW)
37
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21
The innovator's license : a latitude to deviate from category norms
Barone, Michael J.
;
Jewell, Robert D.
- In:
Journal of marketing
77
(
2013
)
1
,
pp. 120-134
Persistent link: https://www.econbiz.de/10009725635
Saved in:
22
Creating major innovations with customers : insights from small and young technology firms
Coviello, Nicole E.
;
Joseph, Richard M.
- In:
Journal of marketing
76
(
2012
)
6
,
pp. 87-104
Persistent link: https://www.econbiz.de/10009670261
Saved in:
23
When do third-party product reviews affect firm value and what can firms do? : the case of media critics and professional movie reviews
Chen, Yubo
;
Liu, Yong
;
Zhang, Jurui
- In:
Journal of marketing
76
(
2012
)
2
,
pp. 116-134
Persistent link: https://www.econbiz.de/10009737482
Saved in:
24
Developing new-to-the-firm products : the role of micropolitical strategies
Sethi, Rajesh
;
Iqbal, Zafar
;
Sethi, Anju
- In:
Journal of marketing
76
(
2012
)
2
,
pp. 99-115
Persistent link: https://www.econbiz.de/10009737484
Saved in:
25
Consumer participation in coproduction : "I made it myself" effects on consumers' sensory perceptions and evaluations of outcome and input product
Villads Troye, Sigurd
;
Supphellen, Magne
- In:
Journal of marketing
76
(
2012
)
2
,
pp. 33-46
Persistent link: https://www.econbiz.de/10009737492
Saved in:
26
The innovation effect of user design : exploring consumers' innovation perceptions of firms selling products designed by users
Schreier, Martin
;
Fuchs, Christoph
;
Dahl, Darren W.
- In:
Journal of marketing
76
(
2012
)
5
,
pp. 18-32
Persistent link: https://www.econbiz.de/10009782922
Saved in:
27
The alignment of contract terms for knowledge-creating and knowledge-appropriating relationship portfolios
Lee, Jongkuk
- In:
Journal of marketing
75
(
2011
)
4
,
pp. 110-127
Persistent link: https://www.econbiz.de/10009270903
Saved in:
28
Facilitating and rewarding creativity during new
product
development
Burroughs, James E.
;
Dahl, Darren W.
;
Moreau, C. Page
; …
- In:
Journal of marketing
75
(
2011
)
4
,
pp. 53-67
Persistent link: https://www.econbiz.de/10009270912
Saved in:
29
Getting a grip on the saddle : chasms or cycles?
Chandrasekaran, Deepa
;
Tellis, Gerard J.
- In:
Journal of marketing
75
(
2011
)
4
,
pp. 21-34
Persistent link: https://www.econbiz.de/10009270916
Saved in:
30
Product
development
team stability and new product advantage : the role of decision-making processes
Slotegraaf, Rebecca J.
;
Atuahene-Gima, Kwaku
- In:
Journal of marketing
75
(
2011
)
1
,
pp. 96-108
Persistent link: https://www.econbiz.de/10008840468
Saved in:
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