//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Journal of marketing communications"
~subject:"Theory"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"structural equation modeling"
Narrow search
Delete all filters
| 2 applied filters
Year of publication
From:
To:
Subject
All
Theory
Structural equation model
2
Strukturgleichungsmodell
2
structural equation modeling
2
Advertising
1
Advertising effects
1
Brand image
1
Consumer behaviour
1
Customer satisfaction
1
Employee retention
1
Konsumentenverhalten
1
Kundenzufriedenheit
1
Markenimage
1
Market research
1
Marktforschung
1
Mitarbeiterbindung
1
Mobile phone
1
Mobiltelefon
1
Perceived value
1
Theorie
1
Viral marketing
1
Virales Marketing
1
Werbewirkung
1
Werbung
1
advertising
1
affective commitment
1
information congruity
1
market scarcity
1
normative commitment
1
repurchase intent
1
time restriction
1
word of mouth
1
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Article
1
Type of publication (narrower categories)
All
Article in journal
1
Aufsatz in Zeitschrift
1
Language
All
English
1
Author
All
Shen, Feng
1
Published in...
All
Journal of marketing communications
Organizational research methods : ORM
6
European business review : EBR ; the official journal of the International Management Centres, Europe
2
Industrial marketing management : the international journal for industrial and high-tech firms
2
Journal of the Academy of Marketing Science
2
Journal of vocational behavior
2
Quality management journal : QMJ
2
Corporate reputation review
1
Decision sciences : DS
1
Food policy : economics planning and politics of food and agriculture
1
Global journal of business research : GJBR
1
Health economics review
1
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
1
International entrepreneurship and management journal
1
International journal of knowledge management : IJKM ; an official publication of the Information Resources Management Association
1
International journal of production economics
1
Journal of agricultural economics
1
Journal of business ethics : JOBE
1
Journal of business logistics : JBL
1
Journal of environmental economics and management : JEEM ; the official journal of the Association of Environmental and Resource Economists
1
Journal of family business strategy
1
Journal of industrial engineering and management : JIEM
1
Journal of management & organization : JMO
1
Journal of management : JOM
1
Journal of open innovation : technology, market, and complexity
1
Journal of operations management
1
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
1
Journal of travel and tourism marketing
1
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
1
Marketing : ZFP ; journal of research and management
1
Measurement in marketing
1
OR spectrum : quantitative approaches in management
1
Review of Pacific Basin financial markets and policies
1
Review of international business and strategy
1
Technological forecasting & social change : an international journal
1
The impact of globalization on international finance and accounting : 18th Annual Conference on Finance and Accounting (ACFA)
1
The journal of supply chain management : a global review of purchasing and supply
1
Working paper series
1
more ...
less ...
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
Relevance
Date (newest first)
Date (oldest first)
1
Information congruity in scarcity appeal : a
structural
equation
modeling
study of time-limited promotions
Shen, Feng
- In:
Journal of marketing communications
22
(
2016
)
2
,
pp. 135-154
Persistent link: https://www.econbiz.de/10011561325
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->