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~isPartOf:"Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction"
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Relationship marketing
100
Beziehungsmarketing
99
Consumer behaviour
36
Konsumentenverhalten
36
Customer satisfaction
25
Kundenzufriedenheit
25
relationship marketing
24
Lieferantenmanagement
20
Supplier relationship management
20
Dienstleistungsqualität
15
Service quality
15
Confidence
12
Vertrauen
12
Einzelhandel
10
Retail trade
10
Brand management
7
Markenführung
7
Marketing management
7
Marketingmanagement
7
customer retention
7
satisfaction
7
trust
7
Bank
6
Customer value
6
Emotion
6
Kundenwert
6
USA
6
United States
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relationship quality
6
Customer retention
5
Dienstleistungssektor
5
Kundenbindung
5
Service industry
5
customer relationship management
5
loyalty
5
Bibliometrics
4
Bibliometrie
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4
E-commerce
4
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Published in...
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Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
Journal of business research : JBR
626
Journal of retailing and consumer services
583
Industrial marketing management : the international journal for industrial and high-tech firms
398
International journal of hospitality management
280
SpringerLink / Bücher
259
The journal of services marketing
225
The journal of business & industrial marketing
195
The service industries journal
184
Journal of the Academy of Marketing Science
165
Journal of strategic marketing
162
International journal of electronic customer relationship management : IJECRM
140
Journal of marketing
124
International journal of contemporary hospitality management
120
Journal of service research : JSR
117
Journal of hospitality marketing & management
115
Journal of travel and tourism marketing
115
The journal of product & brand management
111
Tourism management : research, policies, practice
108
Asia Pacific journal of marketing and logistics
107
Journal of service management
106
Journal of retailing
104
Gabler Edition Wissenschaft
102
The journal of brand management : an international journal
101
Psychology & marketing
100
Cogent business & management
99
Marketing intelligence & planning
99
European journal of marketing : EJM
95
Services marketing quarterly
90
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
86
The international journal of bank marketing : IJBM
85
Journal of marketing management : MM
82
Service business
80
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
78
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
72
Journal of financial services marketing : JFSM
70
Business horizons
69
Springer eBook Collection / Business and Economics
69
International journal of retail & distribution management
68
European journal of operational research : EJOR
67
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ECONIS (ZBW)
99
USB Cologne (EcoSocSci)
1
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1
Do loyalty cards enhance loyalty in the pharmaceutical sector?
Marques, Susana Henriques
;
Cardoso, Margarida G. M. S.
; …
- In:
Journal of relationship marketing : innovations & …
16
(
2017
)
2
,
pp. 143-162
Persistent link: https://www.econbiz.de/10011820581
Saved in:
2
Internet-based
relationship
marketing
: a Sub-Saharan African perspective
Mahmoud, Mahmoud Abdulai
;
Kastner, Adelaide Naa Amerley
; …
- In:
Journal of relationship marketing : innovations & …
16
(
2017
)
3
,
pp. 179-196
Persistent link: https://www.econbiz.de/10011820588
Saved in:
3
An empirical investigation of the impact of commitment and trust on internal marketing
Ng, Eric
;
Fang, Wei-Ta
;
Lien, Ching-Yu
- In:
Journal of relationship marketing : innovations & …
15
(
2016
)
1/2
,
pp. 35-53
Persistent link: https://www.econbiz.de/10011633596
Saved in:
4
The effect of customer-brand relationship investments' dimensions on customer engagement in emerging markets
Zuraidah Zainol
;
Nor Asiah Omar
;
Osman, Juliana
;
Nurul …
- In:
Journal of relationship marketing : innovations & …
15
(
2016
)
3
,
pp. 172-199
Persistent link: https://www.econbiz.de/10011633628
Saved in:
5
Online relationship quality : testing an integrative and comprehensive model in the banking industry
Brun, Isabelle
;
Rajaobelina, Lova
;
Ricard, Line
- In:
Journal of relationship marketing : innovations & …
15
(
2016
)
4
,
pp. 219-246
Persistent link: https://www.econbiz.de/10011633635
Saved in:
6
Customer interface in spiritual tourism via "synaptic CRM gap" : an integrative technology-based conceptual model for
relationship
marketing
Kaur, Gunjeet
- In:
Journal of relationship marketing : innovations & …
15
(
2016
)
4
,
pp. 326-343
Persistent link: https://www.econbiz.de/10011633662
Saved in:
7
Academic Pinstitution : higher education's use of Pinterest for
relationship
marketing
Linvill, Darren L.
;
Rowlett, Jerrica Ty
;
Kolind, Mette M.
- In:
Journal of relationship marketing : innovations & …
14
(
2015
)
4
,
pp. 287-300
Persistent link: https://www.econbiz.de/10011412352
Saved in:
8
Perceived value, reputation, trust, and switching costs as determinants of customer retention
Milan, Gabriel Sperandio
;
Eberle, Luciene
;
Bebber, Suélen
- In:
Journal of relationship marketing : innovations & …
14
(
2015
)
2
,
pp. 109-123
Persistent link: https://www.econbiz.de/10011304645
Saved in:
9
A study of the impact of
relationship
marketing
on cross-buying
Vyas, Vishal
;
Raitani, Sonika
- In:
Journal of relationship marketing : innovations & …
14
(
2015
)
2
,
pp. 79-108
Persistent link: https://www.econbiz.de/10011304647
Saved in:
10
Standing on the shoulders of giants : an examination of the interdisciplinary foundation of
relationship
marketing
Finch, David J.
;
O'Reilly, Norm
;
Hillenbrand, Carola
; …
- In:
Journal of relationship marketing : innovations & …
14
(
2015
)
3
,
pp. 171-196
Persistent link: https://www.econbiz.de/10011383848
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