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Omnichannel retailing
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Multichannel strategy
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Multikanalvertrieb
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Online-Handel
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Beziehungsmarketing
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Consumer behaviour
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Ratchford, Brian Thomas
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Herhausen, Dennis
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Journal of retailing
Journal of retailing and consumer services
16
International journal of retail and distribution management
5
Management science : journal of the Institute for Operations Research and the Management Sciences
5
European journal of operational research : EJOR
4
Managing customer experiences in an omnichannel world : melody of online and offline environments in the customer journey
3
European journal of marketing
2
International journal of production economics
2
Journal of operations management
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Production and operations management : the flagship research journal of the Production and Operations Management Society
2
Transportation research / E : an international journal
2
Administrative Sciences
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Administrative Sciences : open access journal
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Advances in National Brand and Private Label Marketing : Ninth International Conference, 2022
1
Advances in business and management forecasting
1
Asia Pacific journal of marketing and logistics
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Benchmarking : an international journal
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Business horizons
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Cogent Business & Management
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Cogent business & management
1
Decision sciences
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Electronic commerce research
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IEEE transactions on engineering management : EM
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
1
International journal of finance & banking studies : JJFBS
1
International journal of innovation and technology management : IJITM
1
International journal of logistics systems and management : IJLSM
1
International journal of production research
1
International journal of technology marketing : IJTMkt
1
International transactions in operational research : a journal of the International Federation of Operational Research Societies
1
Journal of advances in management research : JAMR
1
Journal of business research : JBR
1
Journal of internet commerce
1
Journal of marketing research
1
Journal of strategic marketing
1
Journal of supply chain management science : JSCMS
1
Journal of the Operational Research Society
1
Kobe University Monograph Series in Social Science Research
1
Les cahiers du GERAD
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ECONIS (ZBW)
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1
Innovations in retail delivery : current trends and future directions
Ratchford, Brian Thomas
;
Gauri, Dinesh Kumar
;
Jindal, …
- In:
Journal of retailing
99
(
2023
)
4
,
pp. 547-562
Persistent link: https://www.econbiz.de/10014465650
Saved in:
2
Multichannel customer purchase behavior and long tail effects in the fashion goods market
Ratchford, Brian Thomas
;
Soysal, Gonca
;
Zentner, Alejandro
- In:
Journal of retailing
99
(
2023
)
1
,
pp. 46-65
Persistent link: https://www.econbiz.de/10014283357
Saved in:
3
Perceived omnichannel customer experience (OCX) : concept, measurement, and impact
Rahman, Syed Mahmudur
;
Carlson, Jamie
;
Gudergan, Siegfried
- In:
Journal of retailing
98
(
2022
)
4
,
pp. 611-632
Persistent link: https://www.econbiz.de/10013535715
Saved in:
4
Integrating bricks with chicks : retailer-level and channel-level outcomes of online-offline channel integration
Herhausen, Dennis
;
Binder, Jochen
;
Schloegel, Marcus
; …
- In:
Journal of retailing
91
(
2015
)
2
,
pp. 309-325
Persistent link: https://www.econbiz.de/10011309670
Saved in:
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