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~isPartOf:"Journal of the Academy of Business Education : JABE"
~subject:"Marketing"
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Journal of the Academy of Business Education : JABE
Journal of marketing education : JME
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1
Lone wolf tendencies and perceived value and satisfaction with team projects : a study of business students majoring in accounting and marketing
Gunderson, Konrad
;
Madupu, Vivek
- In:
Journal of the Academy of Business Education : JABE
19
(
2018
),
pp. 310-322
Persistent link: https://www.econbiz.de/10012111162
Saved in:
2
Finding appropriate content for training in marketing management : implications for business school curricula
Withey, John J.
;
Panitz, Eric
- In:
Journal of the Academy of Business Education : JABE
16
(
2015
)
1
,
pp. 192-204
Persistent link: https://www.econbiz.de/10011294151
Saved in:
3
The capabilities of accountable marketing practitioners : a finance perspective
Gaskill, Adam
;
Winzar, Hume
- In:
Journal of the Academy of Business Education : JABE
14
(
2013
)
1
,
pp. 50-69
Persistent link: https://www.econbiz.de/10009783378
Saved in:
4
Implementing a board game simulation in a marketing course : an assessment based on "real world" measures
Forman, Howard
- In:
Journal of the Academy of Business Education : JABE
13
(
2012
)
2
,
pp. 41-54
Persistent link: https://www.econbiz.de/10009728826
Saved in:
5
Mental health crisis on college campuses : can spitituality help students taking marketing courses deal with stress and anxiety?
Smith, J. Garry
;
Chui, Chin Man
- In:
Journal of the Academy of Business Education : JABE
12
(
2011
)
1
,
pp. 153-169
Persistent link: https://www.econbiz.de/10009578425
Saved in:
6
To quiz or not to quiz? : student attitudes and beliefs towards multiple quizzes in a marketing course
Forman, Howard
;
Thomas, Sunil
- In:
Journal of the Academy of Business Education : JABE
11
(
2010
)
1
,
pp. 1-11
Persistent link: https://www.econbiz.de/10003980910
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