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~isPartOf:"Journal of the Academy of Marketing Science"
~subject:"Market entry"
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Market entry
New product development
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Bohlmann, Jonathan D.
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Bornemann, Torsten
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Homburg, Christian
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Journal of the Academy of Marketing Science
The journal of product innovation management : an international publication of the Product Development & Management Association
8
International journal of innovation management
4
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
4
Handbuch Market-Access : Marktzulassung ohne Nebenwirkungen
3
ERIM report series research in management
2
Harvard business review : HBR
2
Harvard-Business-Manager : das Wissen der Besten
2
International journal of production economics
2
Journal of business research : JBR
2
SpringerLink / Bücher
2
Strategic management journal
2
Working papers / Wharton School, University of Pennsylvania / Marketing
2
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
1
Business / Economics
1
Business research quarterly : BRQ
1
DLSU business & economics review
1
ESCP working paper
1
Edward Elgar E-Book Archive
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Empirical economics : a journal of the Institute for Advanced Studies, Vienna, Austria
1
European journal of innovation management
1
European journal of international management : EJIM
1
European journal of operational research : EJOR
1
Gabler Research
1
Gabler Research / Schriftenreihe des Instituts für Marktorientierte Unternehmensführung (IMU), Universität Mannheim
1
GfK marketing intelligence review : Marketingforschung für die Praxis
1
IEEE transactions on engineering management : EM
1
INSEAD Working Paper
1
IPA-IAO-Forschung und Praxis : Berichte aus dem Fraunhofer-Institut für Produktionstechnik und Automatisierung (IPA), Stuttgart, Fraunhofer-Institut für Arbeitswirtschaft und Organisation (IAO), Stuttgart, Institut für Industrielle Fertigung und Fabrikbetrieb (IFF), Universität Stuttgart und Institut für Arbeitswissenschaft und Technologiemanagement (IAT), Universität Stuttgart
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Ifo-Beiträge zur Wirtschaftsforschung
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Industrial marketing management : the international journal for industrial and high-tech firms
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Innovating for trust
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Innovationsmanagement und Entrepreneurship
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International entrepreneurship and management journal
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International journal of industrial organization
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International journal of product development : IJPD
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International journal of production research
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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ECONIS (ZBW)
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1
Demand-side inertia factors and their benefits for innovativeness
Stanko, Michael A.
;
Bohlmann, Jonathan D.
; …
- In:
Journal of the Academy of Marketing Science
41
(
2013
)
6
,
pp. 649-668
Persistent link: https://www.econbiz.de/10010209588
Saved in:
2
The role of lean launch execution and launch timing on new product performance
Calantone, Roger J.
;
Di Benedetto, C. Anthony
- In:
Journal of the Academy of Marketing Science
40
(
2012
)
4
,
pp. 526-538
Persistent link: https://www.econbiz.de/10009566397
Saved in:
3
Preannouncing pioneering versus follower products : what should the message be?
Homburg, Christian
;
Bornemann, Torsten
;
Totzek, Dirk
- In:
Journal of the Academy of Marketing Science
37
(
2009
)
3
,
pp. 310-327
Persistent link: https://www.econbiz.de/10003900702
Saved in:
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