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~isPartOf:"Marketing letters : a journal of research in marketing"
~person:"Griffin, Abbie"
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Marketing letters : a journal of research in marketing
The journal of product innovation management : an international publication of the Product Development & Management Association
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Creativity and innovation management
1
IEEE transactions on engineering management : EM
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Industrial marketing management : the international journal for industrial and high-tech firms
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Long range planning : LRP ; international journal of strategic management
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Marketing’s roles in innovation in business-to-business firms : status, issues, and research agenda
Griffin, Abbie
;
Josephson, Brett W.
;
Lilien, Gary L.
; …
- In:
Marketing letters : a journal of research in marketing
24
(
2013
)
4
,
pp. 323-337
Persistent link: https://www.econbiz.de/10010207200
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