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Consumer behaviour
8
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Advertising effects
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attribution theory
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Brand image
3
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attribution
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Psychology & marketing
Journal of business research : JBR
19
International journal of hospitality management
16
Journal of business ethics : JOBE
15
Journal of retailing and consumer services
13
Economics Papers from University Paris Dauphine
10
Organizational behavior and human decision processes : a journal of fundamental research and theory in applied psychology
10
Journal of Business Ethics
7
International journal of contemporary hospitality management
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Journal of business ethics : JBE
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Journal of travel and tourism marketing
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Journal of vocational behavior
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Management science : journal of the Institute for Operations Research and the Management Sciences
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CESifo Working Paper
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ILO Working Papers
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Journal of behavioral and experimental economics
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Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
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The journal of product & brand management
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Human resource management review
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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Journal of banking & finance
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Journal of economic behavior & organization : JEBO
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Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
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Journal of management information systems : JMIS
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Journal of marketing communications
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Journal of marketing research : JMR
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Journal of risk
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Journal of the Academy of Marketing Science
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Personnel review
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ECONIS (ZBW)
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1
How social media influencer collaborations are perceived by consumers
Thomas, Veronica L.
;
Fowler, Kendra
;
Taheran, Faegheh
- In:
Psychology & marketing
41
(
2024
)
1
,
pp. 168-183
Persistent link: https://www.econbiz.de/10014467483
Saved in:
2
Improving the effectiveness of personalized recommendations through attributional cues
Weidig, Jakob
;
Kuehnl, Christina
- In:
Psychology & marketing
40
(
2023
)
12
,
pp. 2559-2575
Persistent link: https://www.econbiz.de/10014432501
Saved in:
3
Are celebrities accountable for the misconduct of their fans?
Cheng, Li-Keng
;
Toung, Chung-Lin
- In:
Psychology & marketing
39
(
2022
)
2
,
pp. 402-419
Persistent link: https://www.econbiz.de/10012796114
Saved in:
4
The effect of brand crises on endorser reputation and endorsement portfolios
Johnson, Clark D.
;
Bauer, Brittney C.
;
Arnold, Mark J.
- In:
Psychology & marketing
39
(
2022
)
7
,
pp. 1385-1397
Persistent link: https://www.econbiz.de/10013280106
Saved in:
5
Tell it like it is : the effects of differing responses to negative online reviews
Esmark Jones, Carol L.
;
Stevens, Jennifer L.
; …
- In:
Psychology & marketing
35
(
2018
)
12
,
pp. 891-901
Persistent link: https://www.econbiz.de/10011970105
Saved in:
6
Perceived informative intention in advertising and its attenuating effect on persuasion
attribution
among children
Tarabashkina, Liudmila
;
Quester, Pascale
;
Tarabashkina, Olga
- In:
Psychology & marketing
35
(
2018
)
10
,
pp. 778-789
Persistent link: https://www.econbiz.de/10011970118
Saved in:
7
The contrasting influences of incidental anger and fear on responses to a service failure
Su, Lei
;
Wan, Lisa C.
;
Wyer, Robert S.
- In:
Psychology & marketing
35
(
2018
)
9
,
pp. 666-675
Persistent link: https://www.econbiz.de/10011970127
Saved in:
8
The impact of death on consumer responses to celebrity endorser misbehavior
Boeuf, Benjamin
- In:
Psychology & marketing
34
(
2017
)
10
,
pp. 917-930
Persistent link: https://www.econbiz.de/10011759123
Saved in:
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