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~isPartOf:"Technological forecasting & social change : an international journal"
~subject:"Advertising effects"
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Investigating the effect of advertising irritation on digital advertising effectiveness : a moderated mediation model
Sharma, Anshuman
;
Dwivedi, Rohita
;
Mariani, Marcello M.
; …
- In:
Technological forecasting & social change : an …
180
(
2022
),
pp. 1-16
Persistent link: https://www.econbiz.de/10013429235
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