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~isPartOf:"The journal of product innovation management : an international publication of the Product Development & Management Association"
~person:"Parry, Mark E."
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Parry, Mark E.
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The journal of product innovation management : an international publication of the Product Development & Management Association
Source
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ECONIS (ZBW)
7
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1
Virtual word of mouth and willingness to pay for consumer electronic innovations
Parry, Mark E.
;
Kawakami, Tomoko
- In:
The journal of product innovation management : an …
32
(
2015
)
2
,
pp. 192-200
Persistent link: https://www.econbiz.de/10010511293
Saved in:
2
A comparative study of pioneer entry decisions in the United States and China
Zhao, Yuzhen Lisa
;
Song, Michael
;
Parry, Mark E.
- In:
The journal of product innovation management : an …
31
(
2014
)
5
,
pp. 987-1003
Persistent link: https://www.econbiz.de/10010416902
Saved in:
3
Mental models and successful first-mover entry decisions : empirical evidence from Chinese entrepreneurs
Zhao, Yuzhen Lisa
;
Parry, Mark E.
- In:
The journal of product innovation management : an …
29
(
2012
)
4
,
pp. 590-607
Persistent link: https://www.econbiz.de/10009561561
Saved in:
4
Perspective : economic conditions, entrepreneurship, first-
product
development
, and new venture success
Song, Lisa Z.
;
Song, Michael
;
Parry, Mark E.
- In:
The journal of product innovation management : an …
27
(
2010
)
1
,
pp. 130-135
Persistent link: https://www.econbiz.de/10003937649
Saved in:
5
Perspective: cross-functional integration in Spanish firms
Parry, Mark E.
;
Ferrin, Pilar Fernández
;
Varela …
- In:
The journal of product innovation management : an …
27
(
2010
)
4
,
pp. 606-615
Persistent link: https://www.econbiz.de/10003980074
Saved in:
6
Market information acquisition, use, and new venture performance
Parry, Mark E.
;
Song, Michael
- In:
The journal of product innovation management : an …
27
(
2010
)
7
,
pp. 1112-1126
Persistent link: https://www.econbiz.de/10008736778
Saved in:
7
The impact of NPD strategy, product strategy, and NPD processes on perceived cycle time
Parry, Mark E.
;
Song, Michael
;
Weerd-Nederhof, Petra de
; …
- In:
The journal of product innovation management : an …
26
(
2009
)
6
,
pp. 627-639
Persistent link: https://www.econbiz.de/10003894641
Saved in:
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