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~isPartOf:"wi - Wirtschaft / Marketing"
~person:"Kotler, Philip"
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wi - Wirtschaft / Marketing
Always learning
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Does marketing need reform? : fresh perspectives on the future
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Kellogg on marketing : the marketing faculty of the kellog school of management
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Marketing : a Marketing Centrum OPK Kft. folyóirata
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Sunrise ... sunset : challenging the myth of industrial obsolescence
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The SAGE handbook of social marketing
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The development of marketing theory and its philosophical underpinnings
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eCRM - Electronic Customer Relationship Management : Management der Kundenbeziehungen im Internet-Zeitalter
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Kotler, Philip
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2003
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