Blecker, Thorsten; Abdelkafi, Nizar; Kaluza, Bernd; … - Volkswirtschaftliche Fakultät, … - 2004
production efficiency. It induces a high complexity level because of various customer requirements and a steadily changing … environment. However, mass customization has some potential to reduce complexity. These interdependencies between mass … customization and complexity form a Gordian knot that should be cut in order to point out that mass customization is not just an …