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~person:"Cavicchi, Alessio"
~subject:"Marketing management"
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Cavicchi, Alessio
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Woodhead Publishing series in consumer science and strategic marketing
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Case Studies in the Wine Industry
Santini, Cristina
(
ed.
);
Cavicchi, Alessio
(
ed.
)
-
2019
management -- 5.2.1 Models of innovation -- 5.2.2 The dilemma of innovation management -- 5.2.3 New
product
development
(NPD) and …
Persistent link: https://www.econbiz.de/10012032036
Saved in:
2
Case studies in the wine industry
Santini, Cristina
(
ed.
);
Cavicchi, Alessio
(
ed.
)
-
2019
Persistent link: https://www.econbiz.de/10011931269
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