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~person:"Füller, Johann"
~subject:"Konsumentenverhalten"
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Search: subject:"product development"
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Konsumentenverhalten
New product development
13
Produktentwicklung
13
Customer integration
7
Kundenintegration
7
Consumer behaviour
6
Innovation management
6
Innovationsmanagement
6
Social Web
6
Social web
6
Innovation
4
Brand management
3
Markenführung
3
Beziehungsmarketing
2
Brand
2
Brand image
2
Crowdsourcing
2
Innovation diffusion
2
Innovationsdiffusion
2
Markenartikel
2
Markenimage
2
Relationship marketing
2
Absatz
1
Betriebliche Wertschöpfung
1
Brand co-creation
1
Brand value
1
Co-creation
1
Consumer attitudes
1
Creativity
1
Customer relationship management
1
Diffusion of innovation
1
Empirical method
1
Empirische Methode
1
Erfolgsfaktor
1
Forecasting model
1
High technology
1
Hochtechnologie
1
Impact assessment
1
Innovation communities
1
Internet marketing
1
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Article
6
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6
Aufsatz in Zeitschrift
6
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English
6
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Füller, Johann
Gázquez-Abad, Juan Carlos
11
Dahl, Darren W.
10
Martínez-López, Francisco J.
10
Van Den Bulte, Christophe
8
Hoeffler, Steve
7
Hippel, Eric von
6
Iyengar, Radha
6
Chao, Chih-Wei
5
Fuchs, Christoph
5
Herstatt, Cornelius
5
Matzler, Kurt
5
Zhao, Min
5
Brem, Alexander
4
Derval, Diana
4
Heidenreich, Sven
4
Helmers, Christian
4
Hennig-Thurau, Thorsten
4
Krishnan, Pramila
4
Lowe, Ben
4
Patnam, Manasa
4
Reid, Mike
4
Schreier, Martin
4
Bilgram, Volker
3
Cao, Ruiqing
3
Choi, Jeonghye
3
De Jong, Jeroen P. J.
3
Gasparin, Marta
3
Hasan, Md. Rajibul
3
Helm, Roland
3
Homburg, Christian
3
Hou, Yuansi
3
Katsumata, Sotaro
3
Klink, Richard R.
3
Nanda, Ramana
3
Ogawa, Susumu
3
Spann, Martin
3
Sääksjärvi, Maria
3
Truong, Yann
3
Valente, Thomas W.
3
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Journal of management information systems : JMIS
2
Industrial marketing management : the international journal for industrial and high-tech firms
1
Journal of business strategy
1
R & D management
1
Research policy : policy, management and economic studies of science, technology and innovation
1
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ECONIS (ZBW)
6
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1
User roles and contributions in innovation-contest communities
Füller, Johann
;
Hutter, Katja
;
Hautz, Julia
;
Matzler, Kurt
- In:
Journal of management information systems : JMIS
31
(
2014/15
)
1
,
pp. 273-307
Persistent link: https://www.econbiz.de/10010401638
Saved in:
2
Unlocking laggard markets : innovation without high tech
Matzler, Kurt
;
Mooradian, Todd A.
;
Füller, Johann
; …
- In:
Journal of business strategy
35
(
2014
)
2
,
pp. 19-25
Persistent link: https://www.econbiz.de/10010385668
Saved in:
3
User generated brands and their contribution to the diffusion of user innovations
Füller, Johann
;
Schroll, Roland
;
Hippel, Eric von
- In:
Research policy : policy, management and economic …
42
(
2013
)
6/7
,
pp. 1197-1209
Persistent link: https://www.econbiz.de/10010127814
Saved in:
4
Predicting new product success with prediction markets in online communities
Matzler, Kurt
;
Grabher, Christopher
;
Huber, Jürgen
; …
- In:
R & D management
43
(
2013
)
5
,
pp. 420-432
Persistent link: https://www.econbiz.de/10010213437
Saved in:
5
Triggers for virtual customer integration in the development of medical equipment : from a manufacturer and a user's perspective
Füller, Johann
;
Faullant, Rita
;
Matzler, Kurt
- In:
Industrial marketing management : the international …
39
(
2010
)
8
,
pp. 1376-1383
Persistent link: https://www.econbiz.de/10008807108
Saved in:
6
Consumer empowerment through Internet-based co-creation
Füller, Johann
;
Mühlbacher, Hans
;
Matzler, Kurt
; …
- In:
Journal of management information systems : JMIS
26
(
2009/10
)
3
,
pp. 71-102
Persistent link: https://www.econbiz.de/10003956621
Saved in:
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