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~person:"Ghosh, Deviprasad"
~person:"Smith, Simon"
~subject:"Digitization"
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Digitization
B-to-B-Marketing
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Ghosh, Deviprasad
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International journal of operations and quantitative management : IJOQM
1
International journal of technology marketing : IJTMkt
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ECONIS (ZBW)
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Barriers and facilitators of B2B degree of digital use in travel services supply-chain : an integration of operational and behavioral perspective
Ghosh, Deviprasad
- In:
International journal of operations and quantitative …
27
(
2021
)
4
,
pp. 383-398
Persistent link: https://www.econbiz.de/10013362120
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2
Reconceptualising buyer behaviour in the digital era : an emergent journey
Scott, Peter
;
Scott, Tamsin
;
Stokes, Peter
;
Moore, Neil
; …
- In:
International journal of technology marketing : IJTMkt
12
(
2017
)
2
,
pp. 165-179
Persistent link: https://www.econbiz.de/10011746011
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