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~person:"Gurtner, Sebastian"
~subject:"Consumer behaviour"
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Consumer behaviour
Consumer innovativeness
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New product adoption
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Structural equation modeling
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Innovation diffusion
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Innovation management
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Structural equation model
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Gurtner, Sebastian
Cleveland, Mark
3
Gautam, Vikas
3
Jaiswal, Deepak
3
Kant, Rishi
3
Paul, Justin
3
Roy, Subhadip
3
Sharma, Vikram
3
Wirtz, Bernd W.
3
Assaker, Guy
2
Azam, Afshan
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Balasubramanian, Siva Kumar
2
Bhat, Savita
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Chakraborty, Uttam
2
Chatzoudes, Dimitrios
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Chiu, Weisheng
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Cho, Heetae
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Das, Manish
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Dhir, Amandeep
2
Diamantopoulos, Adamantios
2
Dimitriadis, Efstathios
2
Fang, Shih Chieh
2
Fang, Shyh-Rong
2
Hale, Dena
2
Hancer, Murat
2
Hazen, Benjamin T.
2
Hollebeek, Linda D.
2
Huang, Chao-Chin
2
Kankam, George
2
Kara, Selcan
2
Kaur, Puneet
2
Lam, Shun Yin
2
Laroche, Michel
2
Pereira, Hélia Gonçalves
2
Prybutok, Victor R.
2
Rita, Paulo
2
Salgueiro, Maria de Fátima
2
Shukla, Paurav
2
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Journal of business research : JBR
1
Technological forecasting & social change : an international journal
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ECONIS (ZBW)
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How to catch the generation Y : identifying consumers of ecological innovations among youngsters
Gurtner, Sebastian
;
Soyez, Katja
- In:
Technological forecasting & social change : an …
106
(
2016
),
pp. 101-107
Persistent link: https://www.econbiz.de/10011609998
Saved in:
2
Differences between early adopters of disruptive and sustaining innovations
Reinhardt, Ronny
;
Gurtner, Sebastian
- In:
Journal of business research : JBR
68
(
2015
)
1
,
pp. 137-145
Persistent link: https://www.econbiz.de/10010433156
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