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~person:"Hsu, Yen"
~subject:"Produktgestaltung"
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Produktgestaltung
New product development
3
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Hsu, Yen
Sosa, Manuel
12
Chan, Tian Heong
9
Eppinger, Steven D.
7
Mihm, Jürgen
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6
Ulrich, Karl T.
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Dahl, Darren W.
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The journal of business & industrial marketing
2
International journal of innovation management
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ECONIS (ZBW)
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1
A value cocreation strategy model for improving
product
development
performance
Hsu, Yen
- In:
The journal of business & industrial marketing
31
(
2016
)
5
,
pp. 695-715
Persistent link: https://www.econbiz.de/10011564338
Saved in:
2
Organizational innovation, design and NPD performance : the role of co-creation strategy
Hsu, Yen
- In:
International journal of innovation management
21
(
2017
)
4
,
pp. 1750033-1-19
Persistent link: https://www.econbiz.de/10011672994
Saved in:
3
Design innovation and marketing strategy in successful product competition
Hsu, Yen
- In:
The journal of business & industrial marketing
26
(
2011
)
4
,
pp. 223-236
Persistent link: https://www.econbiz.de/10009010571
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