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~person:"Hultink, Erik J."
~subject:"Market entry"
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Search: subject:"product development"
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Hultink, Erik J.
Langerak, Fred
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The journal of product innovation management : an international publication of the Product Development & Management Association
2
ERIM report series research in management
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ECONIS (ZBW)
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Understanding a two-sided coin : antecedents and consequences of a decomposed product advantage
Rijsdijk, Serge A.
(
contributor
);
Langerak, Fred
(
contributor
)
-
2008
Persistent link: https://www.econbiz.de/10008662790
Saved in:
2
Understanding a two-sided coin : antecedents and consequences of a decomposed product advantage
Rijsdijk, Serge A.
;
Langerak, Fred
;
Hultink, Erik J.
- In:
The journal of product innovation management : an …
28
(
2011
)
1
,
pp. 33-47
Persistent link: https://www.econbiz.de/10008822520
Saved in:
3
Managing diffusion barriers when launching new products
Talke, Katrin
;
Hultink, Erik J.
- In:
The journal of product innovation management : an …
27
(
2010
)
4
,
pp. 537-553
Persistent link: https://www.econbiz.de/10003980065
Saved in:
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