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~person:"Klink, Richard R."
~subject:"Consumer behaviour"
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Search: subject:"product development"
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Consumer behaviour
New product development
4
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Klink, Richard R.
Gázquez-Abad, Juan Carlos
11
Dahl, Darren W.
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Martínez-López, Francisco J.
10
Van Den Bulte, Christophe
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The journal of product innovation management : an international publication of the Product Development & Management Association
2
Journal of business research : JBR
1
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ECONIS (ZBW)
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Branding strategies for high-technology products : the effects of consumer and product innovativeness
Truong, Yann
;
Klink, Richard R.
;
Simmons, Geoffrey
; …
- In:
Journal of business research : JBR
70
(
2017
),
pp. 85-91
Persistent link: https://www.econbiz.de/10011620254
Saved in:
2
Consumer response to product form in technology-based industrie
Truong, Yann
;
Klink, Richard R.
;
Fort-Rioche, Laurence
; …
- In:
The journal of product innovation management : an …
31
(
2014
)
4
,
pp. 867-876
Persistent link: https://www.econbiz.de/10010375861
Saved in:
3
Consumer innovativeness and the use of new versus extended brand names for new products
Klink, Richard R.
;
Athaide, Gerard A.
- In:
The journal of product innovation management : an …
27
(
2010
)
1
,
pp. 23-32
Persistent link: https://www.econbiz.de/10003937617
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