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~person:"Kotler, Philip"
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Marketingmanagement
117
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113
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87
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33
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Kotler, Philip
Weber, Jürgen
434
Bruhn, Manfred
420
Fabozzi, Frank J.
321
Homburg, Christian
305
Meffert, Heribert
293
Becker, Wolfgang
271
Van Reenen, John
267
Corsten, Hans
256
Bloom, Nicholas
252
Wildemann, Horst
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Wright, Mike
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Horváth, Péter
236
Cheng, T. C. E.
227
Herstatt, Cornelius
226
McAleer, Michael
220
Van Wassenhove, Luk N.
208
Scheer, August-Wilhelm
199
Choi, Tsan-Ming
193
Mitchell, Olivia S.
192
Audretsch, David B.
191
Burmann, Christoph
191
Vrontis, Demetris
189
Schaltegger, Stefan
184
Esch, Franz-Rudolf
181
Gleich, Ronald
180
Albach, Horst
179
Gassmann, Oliver
178
Krcmar, Helmut
178
Ahlert, Dieter
177
Pond, George A.
176
Pepels, Werner
175
Schäffer, Utz
175
Budhwar, Pawan S.
173
Nijkamp, Peter
172
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Does marketing need reform? : fresh perspectives on the future
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Kellogg on marketing : the marketing faculty of the kellog school of management
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Sunrise ... sunset : challenging the myth of industrial obsolescence
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The development of marketing theory and its philosophical underpinnings
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eCRM - Electronic Customer Relationship Management : Management der Kundenbeziehungen im Internet-Zeitalter
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ECONIS (ZBW)
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171
Marketing
management
: analysis, planning, and control
Kotler, Philip
-
1976
-
3. ed., 1. [Dr.]
Persistent link: https://www.econbiz.de/10004582678
Saved in:
172
Marketing for nonprofit organizations
Kotler, Philip
-
1975
Persistent link: https://www.econbiz.de/10004582867
Saved in:
173
Marketing-
Management
: Analyse, Planung und Kontrolle
Kotler, Philip
(
contributor
);
Bliemel, Friedhelm
(
contributor
)
Persistent link: https://www.econbiz.de/10004005441
Saved in:
174
Arbeitsbuch zu Marketing-
Management
Kotler, Philip
-
1975
-
2. Aufl.
Persistent link: https://www.econbiz.de/10009527827
Saved in:
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