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~person:"Laukkanen, Tommi"
~subject:"Firm performance"
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Laukkanen, Tommi
Reid, Gavin C.
18
Kraus, Sascha
17
Adomako, Samuel
14
Thurasamy Ramayah
14
Agyapong, Ahmed
12
Franco, Mário
12
Garcia Pérez de Lema, Domingo
11
Harvie, Charles
11
Audretsch, David B.
10
Karlan, Dean
10
Ndubisi, Nelson Oly
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9
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9
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9
Smallbone, David
9
Storey, David J.
9
Torkkeli, Lasse
9
Bruhn, Miriam
8
Hughes, Joseph P.
8
Isaksson, Anders
8
Iturralde, Txomin
8
Jagtiani, Julapa
8
Jeen Wei Ong
8
Maseda, Amaia
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Mester, Loretta J.
8
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7
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7
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International marketing review
2
Industrial marketing management : the international journal for industrial and high-tech firms
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Journal of marketing management : MM
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The journal of brand management : an international journal
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The journal of business & industrial marketing
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The journal of product & brand management
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1
Customer-centric strategy driving innovativeness and business growth in international markets
Tuominen, Sasu
;
Reijonen, Helen
;
Nagy, Gábor
;
Buratti, …
- In:
International marketing review
40
(
2023
)
3
,
pp. 479-496
Persistent link: https://www.econbiz.de/10014381217
Saved in:
2
SME brand identity : its components, and performance effects
Muhonen, Timo
;
Hirvonen, Saku
;
Laukkanen, Tommi
- In:
The journal of product & brand management
26
(
2017
)
1
,
pp. 52-67
Persistent link: https://www.econbiz.de/10011666464
Saved in:
3
Does market orientation pay off without brand orientation? : a study of small business entrepreneurs
Laukkanen, Tommi
;
Tuominen, Sasu
;
Reijonen, Helen
; …
- In:
Journal of marketing management : MM
32
(
2016
)
7/8
,
pp. 673-694
Persistent link: https://www.econbiz.de/10011577366
Saved in:
4
Does brand orientation help B2B SMEs in gaining business growth?
Hirvonen, Saku
;
Laukkanen, Tommi
;
Salo, Jari
- In:
The journal of business & industrial marketing
31
(
2016
)
4
,
pp. 472-487
Persistent link: https://www.econbiz.de/10011496545
Saved in:
5
The impact of entrepreneurial orientation on B2B branding and business growth in emerging markets
Reijonen, Helen
;
Hiroven, Saku
;
Nagy, Gábor
; …
- In:
Industrial marketing management : the international …
51
(
2015
),
pp. 35-46
Persistent link: https://www.econbiz.de/10011422706
Saved in:
6
The brand orientation-performance relationship : an examination of moderation effects
Hirvonen, Saku
;
Laukkanen, Tommi
;
Reijonen, Helen
- In:
The journal of brand management : an international journal
20
(
2012/13
)
8
,
pp. 623-641
Persistent link: https://www.econbiz.de/10010197493
Saved in:
7
The effect of strategic orientations on business performance in SMEs : a multigroup analysis comparing Hungary and Finland
Laukkanen, Tommi
;
Nagy, Gábor
;
Hirvonen, Saku
; …
- In:
International marketing review
30
(
2013
)
6
,
pp. 510-535
Persistent link: https://www.econbiz.de/10010212408
Saved in:
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