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~person:"Peng, Norman"
~subject:"Beziehungsmarketing"
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Search: subject:"product development"
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Beziehungsmarketing
New product development
3
New product sales performance
3
Produktentwicklung
3
Relationship marketing
3
Salespeople
3
Selling
3
Verkauf
3
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Innovation management
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Innovationsmanagement
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Marketingmanagement
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Salesperson's innovativeness
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Success factor
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Arbeitspsychologie
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Betriebsklima
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Customer orientation
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Goal-orientation theory
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Peng, Norman
Morgan, Todd
5
Böckermann, Florian
4
Schaarschmidt, Mario
4
Anokhin, Sergey Alexander
3
Chen, Annie Huiling
3
Gasparin, Marta
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Herstatt, Cornelius
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Krafft, Manfred
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Kuester, Sabine
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Ma, Shuang
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Mokhtar, Sany Sanuri Mohd
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Ematinger, Reinhard
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Ernst, Holger
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Falk, Tomas
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Fargnoli, Mario
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Füller, Johann
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Haber, Nicolas
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Handrich, Matthias
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Heidenreich, Sven
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Industrial marketing management : the international journal for industrial and high-tech firms
2
European journal of marketing : EJM
1
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ECONIS (ZBW)
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Strategic management of salespeople when promoting new products : moderating effects of sales-related organizational psychological climate
Chen, Annie Huiling
;
Peng, Norman
;
Hung, Kuang-peng
- In:
European journal of marketing : EJM
49
(
2015
)
9/10
,
pp. 1616-1644
Persistent link: https://www.econbiz.de/10011409521
Saved in:
2
Managing salespeople strategically when promoting new products : incorporating market orientation into a sales management control framework
Chen, Annie Huiling
;
Peng, Norman
;
Hung, Huang-Peng
- In:
Industrial marketing management : the international …
47
(
2015
),
pp. 147-155
Persistent link: https://www.econbiz.de/10011313551
Saved in:
3
Managing salespeople strategically when promoting new products : incorporating market orientation into a sales management control framework
Chen, Annie Huiling
;
Peng, Norman
;
Hung, Kuang-Peng
- In:
Industrial marketing management : the international …
51
(
2015
),
pp. 141-149
Persistent link: https://www.econbiz.de/10011422801
Saved in:
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