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~person:"Trott, Paul"
~subject:"Consumer behaviour"
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Consumer behaviour
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Trott, Paul
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Journal of marketing management : MM
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Exploring the impact of packaging interactions on quality of life among older consumers
Ford, Nicholas
;
Trott, Paul
;
Simms, Chris
- In:
Journal of marketing management : MM
32
(
2016
)
3/4
,
pp. 275-312
Persistent link: https://www.econbiz.de/10011545626
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