Verrollot, Jordan; Tolonen, Arto; Harkonen, Janne; … - In: International Journal of Applied Industrial Engineering … 5 (2018) 1, pp. 25-49
This article describes how new product development (NPD) is critical to maintaining a strong market position. However …, full-scale NPD may consume too much time and resources when necessary to react quickly to customer needs or emerging …' existing NPD process. In RaDe, new sales items are created by redesigning or upgrading existing products inexpensively, and in …