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~type_genre:"Festschrift"
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Industrial marketing management : the international journal for industrial and high-tech firms
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Peter Laplaca : a case study
Beverland, Michael B.
- In:
Industrial marketing management : the international …
69
(
2018
),
pp. 110-115
Persistent link: https://www.econbiz.de/10011822316
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William F. Whyte : contributions to management
Ickis, John C.
- In:
Journal of business research : JBR
67
(
2014
)
7
,
pp. 1493-1500
Persistent link: https://www.econbiz.de/10010379294
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