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~subject:"Innovationsprozess"
~type_genre:"Ratgeber"
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Innovationsprozess
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Brand new : solving the innovation paradox ; how great brands invent and launch new products, services, and business models
Maddock, G. Michael
;
Uriarte, Luisa C.
-
2011
"A strategic blueprint for successful new
product
development
and implementation. Brand New provides a clear road map …
Persistent link: https://www.econbiz.de/10009297598
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101 design methods : a structured approach for driving innovation in your organization
Kumar, Vijay
-
2013
Persistent link: https://www.econbiz.de/10009659693
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